Jennifer Begg talks you through challenges and changes in the digital media landscape. Jennifer cuts through the jargon and outside pressures to talk about the realities of implementing new skills and business practices. Subscribe to the video feed on iTunes here: https://itunes.apple.com/gb/podcast/daily-buzz-from-twobees-video/id984163345?mt=2
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Ep40: Proving ROI for Digital Comms & Website Readiness
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Welcome to episode 40 of Team TwoBees Learning Hive Podcast!This week we talk about what's been happening in our Facebook Group (make sure you join! https://www.facebook.com/groups/1441434116150390/)We talk about the questions you've had and what are your biggest concerns. We specifically tackle the idea of ROI (return on investment) for digital me…
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Ep39: Social Media Confidence - The power of listening
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Listening is a really important part of getting confident with social media if you're a beginner, but it's equally important for experienced social media managers. The tone of a platform can change over time as audiences migrate. In order to ensure your time and energy are being focused in the right place, you need to regularly 'listen' to your aud…
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Ep38: How do you choose the right metrics to measure?
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Welcome back to the TwoBees Learning Hive! This week we have a question from Matt at Suffolk County Council about which metrics are best to measure for your social media campaigns. Jennifer answers his question in detail along with talking about the importance of custom landing pages for conversion. She talks you through the 3 main types of campaig…
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Ep37: Back with the video tips and prioritisation advice
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Wow! It feels great to be back podcasting again, we have missed it!There have been a lot of changes over at the learning hive over the past few months and we want to share them with you. This podcast marks the beginning of fortnightly scheduling for slightly longer episodes (around 20 minutes). In this episode we talk about the questions that came …
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Ep36: Don't be busy, be better.
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Jennifer is doubling up on the podcasting today with a bit of a walk and talk! You may have seen her article this week talking about our obsession with being busy: https://www.linkedin.com/pulse/cut-bull-why-do-you-want-use-social-media-your-business-beggIn this episode, Jennifer talks about both sides of this issue. Being busy with the wrong thing…
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Ep35: Quora, Net Neutrality and Argos
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It's audio only at the moment folks. Jennifer and the team are all about creating new videos for some online courses so no time to edit the podcast too. We're inviting you to join us on our new Facebook Group: Team TwoBees Learning Hive https://www.facebook.com/groups/1441434116150390/It's all about creating a space for you to ask questions and get…
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Time to declutter your brain, your computer (especially your desktop!) and scoop up all those great ideas! Links mentioned:https://yu103.isrefer.com/go/lbb/JenniferD/If you want to see the video version of this you can view on YouTube - https://www.youtube.com/playlist?list=PLPUCd9ZF7wOy9bjsKWYxm-Q3fO4Zyt5Rm Facebook - https://www.facebook.com/team…
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Jennifer talks about the importance of understanding what you're outsourcing or asking an agency for and clarifies her answer to the "So what do you do?" question Links mentioned: http://clientsfromhell.net/If you want to see the video version of this you can view on YouTube - https://www.youtube.com/playlist?list=PLPUCd9ZF7wOy9bjsKWYxm-Q3fO4Zyt5Rm…
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Jennifer talks about the benefits (to all of us!) of honesty and authenticity in advertising. Links mentioned:https://soundcloud.com/teamtwobees/ep21-social-rank-and-somehttp://nerdist.com/podcasts/nerdist-podcast-channel/https://www.youtube.com/watch?v=ZUG9qYTJMsIIf you want to see the video version of this you can view on YouTube - https://www.yo…
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As promised, here is a little snippet from my Content Course to help you use Instagram video better. Make it fun - Bring the JOY! If you want to see the video version of this you can view on YouTube - https://www.youtube.com/playlist?list=PLPUCd9ZF7wOy9bjsKWYxm-Q3fO4Zyt5Rm Facebook - https://www.facebook.com/teamtwobees/videos or subscribe to the v…
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The sun is shining and it's time to bring the joy back into your social media activity :D Links mentioned:http://teamtwobees.com/getting-started-content-creationPar JenniferDBegg
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Welcome back to the podcast! We had a few weeks off to create some exciting new resources but now we're back to our regular 4x a week schedule :D Today Jennifer talks to you about the importance of landing pages. Tools mentioned are: http://teamtwobees.com/getting-started-content-creationwww.leadpages.nethttp://blog.justgiving.com/…
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