A weekly podcast that explores the best growth marketing tools through interviews with today's top marketers. Hosted by Nicholas Scalice.
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On this episode, the VP of Marketing for Creatopy joins me to discuss actionable tips on optimizing your ad campaigns in 2023. Get the full show notes.
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276: Email Marketing Trends
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35:16
On this episode, learn what’s working today with email marketing from a globally-recognized digital agency that was established in 1999. Get the full show notes.
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275: Ecommerce Optimization Revisited
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41:11
On this episode, The Shopify Product Page Guy returns to discuss a new approach to e-commerce conversion optimization. Get the full show notes here.
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On this episode, the co-founder and CEO of CallTrackingMetrics joins me to discuss what marketers need to know to get prepared for Google Analytics 4. Get the full show notes here.
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On this episode, learn what you need to know about Core Web Vitals and how to speed up your website. Get the full show notes here.
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272: Turn Clicks into Customers
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34:41
On this episode, Bob Sparkins from Leadpages joins me to discuss landing pages, the future of conversion optimization, and much more! Get the full show notes here.
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271: Google's Performance Max Campaigns
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39:03
On this episode, the founder of one of the world’s top-ranked Google Ads agencies takes us behind the scenes of Google’s Performance Max campaigns and what you should know about them. Get the full show notes here.
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270: Marketing Automation with GetResponse
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34:27
On this episode, learn how to leverage GetResponse to send emails, create pages, and automate your marketing efforts. Get the full show notes here.
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269: Ecommerce Optimization Secrets
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45:11
On this episode, learn how to optimize ecommerce pages in order to get more sales. Get the full show notes here.
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268: What is Microsoft Clarity?
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On this episode, the product manager for Microsoft’s newest marketing tool called Microsoft Clarity joins me to discuss how it works and how it can help you get better insights about your website visitors. Get the full show notes here.
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On this episode, New York Times bestselling author Julien Smith shares his approach to creating lead magnets that get results. Get the full show notes here.
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266: Are You a Data-Informed Marketer?
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On this episode, Jeff Sauer joins me to discuss what it means to be a data-informed marketer. Get the full show notes here.
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On this episode, the VP of Growth at Jotform shares tips and tricks for improving your web forms. Get the full show notes here.
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264: Better Emails and Better Results
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31:30
On this episode, Cynthia Price, the SVP of marketing at Litmus joins me to discuss email marketing best practices and what’s working today. Get the full show notes here.
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263: Interview with Richard Thalheimer
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23:13
On this episode, Richard Thalheimer, the founder of The Sharper Image joins me to share his marketing insights which helped him build a $750 million brand, and what he’s up to these days. Get the full show notes here.
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262: Link Building Made Easy
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47:48
On this episode, the co-founder of Respona joins me to discuss link building for SEO. Get the full show notes here.
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On this episode, learn what’s working today in e-commerce. Get the full show notes here.
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On this episode, the co-founder of a leading CRO agency shares the evolution of conversion rate optimization. Get the full show notes here.
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259: The Future of Funnel Building
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38:45
On this episode, the co-founder of Groove.cm, one of the fastest growing CRMs and marketing automation platforms shares his vision for the future of funnel building. Get the full show notes here.
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258: How to Repurpose Your Content
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38:55
On this episode, learn how to repurpose and distribute your content. Get the full show notes here.
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257: SEO Success with Semrush
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38:07
On this episode, the Head of Communications at Semrush joins me to discuss what’s working right now in SEO. Get the full show notes here.
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256: Scaling with Cold Email Outreach
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On this episode, the CEO and co-founder of lemlist shares his favorite cold email marketing strategies and how they scaled from $0 to $10 million ARR in just over 3 years. Get the full show notes here.
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On this episode, learn how ConvertFlow is leveraging Template SEO to drive more organic traffic to their site, and how you can do the same. Get the full show notes here.
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254: Interview with Zapier's Head of Product Marketing
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26:30
On this episode, the Head of Product Marketing at Zapier joins me to discuss how marketers can leverage automation. Get the full show notes here.
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253: Democratize your Marketing Data
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22:53
On this episode, learn how to democratize your marketing data and leverage it for growth. Get the full show notes here.
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252: A/B Testing on Autopilot
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26:40
On this episode, the founder of ABtesting.ai joins me to discuss the intersection of A/B testing and artificial intelligence. Get the full show notes here.
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On this episode, learn how to growth hack your brand. Get the full show notes here.
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250: Automate Your Reporting
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31:00
On this episode, we explore how to automate your reporting, with the community growth manager at Funnel. Get the full show notes here.
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249: Success with Google Ads
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26:10
On this episode, find out what‘s working right now with Google Ads from someone who worked at Google for 6 years. Get the full show notes here.
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On this episode, learn how to incorporate TikTok into your marketing strategy while automating your content creation processes. Get the full show notes here.
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247: Consulting for Everyone
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39:07
On this episode, find out how one marketer is changing the agency model with unlimited consulting, how you can define your ideal customer, and much more. Get full show notes here.
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246: Automate Your Content Creation Process
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37:22
On this episode, learn how to automate your content creation process. Get the full show notes here.
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On this episode, learn how to combine the power of SEO and PR. Get the full show notes here.
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On this episode we explore customer and market development with the Founder and CEO of Avoma. Get the full show notes here.
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243: Interview with Dennis Yu
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30:04
On this episode, learn what’s working today in paid advertising, with the founder and CEO of blitzmetrics, Dennis Yu. Get the full show notes here.
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242: Topic Clustering for Better SEO
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On this episode, we explore an SEO concept known as topic clustering and how it can help you rank higher on Google. Get the full show notes here.
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241: Voice of the Customer Research
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On this episode, learn how to better understand your audience, using the voice of the customer research. Get the full show notes here.
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240: Marketing Services Sales Strategies
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30:51
On this episode, learn how to sell more marketing services using upselling and positioning strategies that actually work. Get the full show notes here.
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239: Scale Your Content Marketing with AI
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31:49
On this episode, learn how to scale your content marketing efforts using Artificial Intelligence Get the full show notes here.
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238: Marketing with Urgency
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36:49
On this episode, learn how to increase conversions and generate more sales using authentic evergreen marketing, with the creator of Deadline Funnel, Jack Born. Get the full show notes here.
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237: How to Launch a Newsletter
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48:13
On this episode, learn how to launch, grow, and monetize an email newsletter, with the founder of Morning Dough. Get the full show notes here.
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On this episode, learn how social media teams can become more productive, streamline their processes, and produce better content with the co-founder and CEO of Planable, Xenia Muntean. Get the full show notes here.
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235: Measure Your Marketing
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37:01
On this episode, learn how to leverage Google Tag Manager to improve your marketing efforts, with Chris Mercer, the co-founder of MeasurementMarketing.io Get the full show notes here.
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234: Unstack and the Future of No-Code Marketing Tools
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28:28
On this episode, find out what the future of no-code marketing tools looks like, with the co-founder and CEO of Unstack. Get the full show notes here.
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233: Marketing AppSumo Originals
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35:37
On this episode, David Kelly, the general manager of AppSumo Originals joins me to discuss how they quickly scaled to become a 3 million+ business, with products such as SendFox, TidyCal, and Sumo.com. Get the full show notes here.
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232: Multichannel Marketing
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33:05
On this episode, learn how to take a multichannel approach to marketing, and get some actionable tips on optimizing your LinkedIn profile along the way Get the full show notes here.
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231: More Leads From Cold Emails
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37:23
On this episode, learn about the Magic Connection Method and how it can help you generate more leads and connections for your business. Get the full show notes here.
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On this episode, we talk about content maps, spaghetti offers, persona development, and much more, with the author of the bestselling book called content mapping: unlocking the power of content to increase engagement, leads, and sales. Get the full show notes here.
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229: Interview with ActiveCampaign Founder Jason VandeBoom
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30:25
On this episode, the Founder and CEO of ActiveCampaign joins me to discuss the future of customer experience automation. Get the full show notes here.
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228: Build the Perfect Marketing Technology Stack
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35:10
On this episode, learn how to build the perfect marketing technology stack. Get the full show notes here.
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