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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
CTL 010 - Panamax Launch with CenturyLink Labs Founder, Lucas Carlson
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Contenu fourni par CenturyLink Labs. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par CenturyLink Labs ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
This week is special, we are talking with Lucas about the recent launch of Panamax and the $100,000 contest with Mac Pro giveaway.
…
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36 episodes
Manage episode 228717274 series 46828
Contenu fourni par CenturyLink Labs. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par CenturyLink Labs ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
This week is special, we are talking with Lucas about the recent launch of Panamax and the $100,000 contest with Mac Pro giveaway.
…
continue reading
36 episodes
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CenturyLink Labs Podcast

1 CLC Podcast: Eric Raisters, Security Cloud Talk 17:39
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Eric Raisters on the CLC Security team joins Jonathan Townsend to talk all things security on the cloud and how the cloud handles new security measures, how CSPs develop their protocols, the merging of Security processes with DevOps culture and what role the customer plays in developing and maintaining security in a cloud-based environment.…
This podcast episode features Jessica Weber and Jonathan Townsend from the CLC Content Team based in STL talking to Jon Tait and Joe Pritzel of the Backup Team about Simple Backup Service, its key features, capabilities, service details, and other functionality-based elements.
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CenturyLink Labs Podcast

1 CenturyLink Cloud Podcast: The Content Engine 28:49
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On this Cloud Talk episode, the Content Team at CenturyLink Cloud talks about the team's roles and responsibilities within the CLC organization. The team works with a diverse range of platform teams to generate, edit, and curate documentation for internal and external consumption, education, and communication. The Content Team operates on a wide array to help product and platform teams, partners, contributing authors, and stakeholders so they can all have their work represented as accurately and effectively as possible. This podcast discusses the importance of continued attention to detail around documentation processes and details what goes on day-to-day within the content engine at CenturyLink Cloud.…
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CenturyLink Labs Podcast

1 CenturyLink Cloud Podcast: The Internet of Things, Data-based Anomalies, and Capacity Planning with Ryan Kirk 58:35
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On this CenturyLink Cloud Podcast Principal Data Scientist, Ryan Kirk who’s based in the CenturyLink Cloud offices in Bellevue, Washington joins us to chat about the Internet of Things (IoT) and Capacity Planning. Ryan sheds some light on what he as his team are currently working on and what products, programs, and ideas are currently in use. Ryan also shares information on projects, pieces of content, and conferences he is planning on working on and attending in the near future. The bulk of the conversation revolves around things in development as they relate to Capacity Planning. Additionally, the podcast shifts towards exploring new, innovative ideas and emphasizes CenturyLink Cloud’s commitment to cultivating and fostering thought leadership in the industry. One of Ryan’s key insights is the Analytics as a Service products and ideas surrounding that concept with real life applications in real-time. The conversation also covers Data-based paradoxes such as Simpson’s Paradox, Anonymity Paradox, the Spotlight Paradox and many of the associated trends that take place with regards to data analysis and cultivation.…
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CenturyLink Labs Podcast

1 CenturyLink Cloud Podcast: Relational Database 15:28
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Jon Townsend (Content Team) and Christine Parr (Relational DB Product Owner) talk about Relational Database while focusing on a. Our team is responsible for building out the database as a service product with a focus on relational database engines like: MySQL, MSSQL and Oracle. The team released its first database engine in late January of this year (2016), which is a MySQL-compatible Relational DB product.…
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CenturyLink Labs Podcast

1 CenturyLink Cloud Podcast: Relational Database 15:28
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Jon Townsend (Content Team) and Christine Parr (Relational DB Product Owner) talk about Relational Database while focusing on a. Our team is responsible for building out the database as a service product with a focus on relational database engines like: MySQL, MSSQL and Oracle. The team released its first database engine in late January of this year (2016), which is a MySQL-compatible Relational DB product.…
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CenturyLink Labs Podcast

1 Cloud Talk: Chatting Ecosystem with Bob Stolzberg 26:26
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We had a chance to sit down with Principal Engineer, Bob Stolzberg, who spoke about all things Ecosystem. One of Bob's main functions within the CenturyLink Cloud organizations is to work with other third party companies and vendors better known as 'partners' to integrate their technology with the platform at CenturyLink Cloud via automation to ultimately bring those technologies into the Marketplace. Companies like Microsoft, Dynatrace, and Vormetric are prime examples of partners that have integrated and certified their technologies with the platform at CenturyLink Cloud. Check out the Ecosystem Program Partner Resource Guide (https://www.ctl.io/knowledge-base/ecosystem-partners/partner-integration-resources/ecosystem-program-resources/) to learn more about technical integration via third party technology with CenturyLink Cloud takes place by leveraging one of our automation methods (templates, bluprints, APIs, and add-ons). For companies seeking to integrate their products and services with CenturyLink Cloud, check out the or the CenturyLink Marketplace Provider Program Guide (https://www.ctl.io/knowledge-base/ecosystem-partners/partner-integration-resources/centurylink-cloud-ecosystem-program-guide/), which outlines the process expectations for information on any requisite certification requirements and qualifying considerations. Learn more! Listen to the podcast featuring Bob Stolzberg to learn more about partner events, user groups, evangelism campaigns, community-based initiatives, and much more! Be sure to visit the Marketplace Provider Program (https://www.ctl.io/marketplace/program/) online! To express interest in joining the program, prospective partners can visit the CenturyLink Cloud Marketplace Provider Program web page or send email to ecosystem@ctl.io.…
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CenturyLink Labs Podcast

1 CTL 24 - Learning About Docker Swarm and Docker Compose with Ben Firshman 23:50
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What is Docker Swarm and Docker Compose? Find out today by listening to Docker's Product Manager explain these new projects.
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CenturyLink Labs Podcast

1 CTL 23 - What is Rocket and How It's Different Than Docker 19:03
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Docker is not the only Linux Container manager available. Recently, CoreOS launched their own project named Rocket which has some architecturally different approaches to managing containers. This week, we interview the brain behind Rocket to ask what is Rocket and why they built it.
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CenturyLink Labs Podcast

1 CTL 22 - What's New in Deis 1.0 Docker PaaS 26:27
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Deis is a Platform as a Service that uses Docker and so it makes Docker application development very easy to use and very familiar if you know something like Heroku. It is very similar to a Heroku-like system. This week we brought Deis' founder back on the show to tell us about what's new including the latest changes to the public-facing APIs and future-proofing work they have finished.…
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CenturyLink Labs Podcast

1 CTL 21 - VirtKick: an Open Source VPS and Your Own Digital Ocean 28:14
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VirtKick wraps awkard virtualization technology in a convenient, usable panel. VirtKick does to open source what DigitalOcean did to SaaS. Simplicity and privacy are their core goals. The project is currently alpha and the code is on GitHub - https://github.com/virtkick
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CenturyLink Labs Podcast

1 CTL 20 - Geeking Out On APIs With Wynn Netherland from GitHub 35:53
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Wynn Netherland is a developer, an author, and all around geek. He currently works at GitHub on APIs and other things. He has co-authored or contributed to several books, including Sass and Compass in Action, Open Government, and ASP.NET Custom Controls.
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CenturyLink Labs Podcast

1 CTL 19 - Making Clustered Infra Look Like One Big Server with Mesosphere and Florian Leibert 37:30
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What if your laptop asked you which core you would like to run Word in today? Sounds archaic, but that's the current state of the art with server infrastructure. You still have to pick with virtual machine you want to put your Rails app in. Florian Leibert's mission at Mesosphere is to create a smart infrastructure mesh that lets developers no longer have to think about which piece of code should run where. Hear how he plans to do this on this week's episode.…
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CenturyLink Labs Podcast

1 CTL 18 - What's New with Cloud Foundry (Hint: Docker) with James Watters 39:16
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Cloud Foundry is one of the oldest and most mature open-source PaaS frameworks out there, and a lot has changed since last time you saw it. For example, Diego is a small Go scheduler that can use Docker independently of installing all of Cloud Foundry to get started. Listen to this week's episode to get a better sense of all that has changed since last time you checked out Cloud Foundry with head of product, James Watters.…
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CenturyLink Labs Podcast

1 CTL 17 - Why Pantheon's CTO used Containers instead of Virtual Machines 40:24
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Will it scale? This is the guiding question for Pantheon (https://www.getpantheon.com/) CTO David Strauss, whose all-for-one-and-one-for-all improvements to web infrastructure have made the largest content sites in the world more scalable and secure, while saving developers thousands of hours in manual updates. Pantheon is a platform service for Drupal and Wordpress. More business websites run on Drupal and WordPress than on any other technology in the world. Businesses need more than hosting to build, launch, and run their websites. Pantheon is the professional website platform top developers, marketers, and IT pros use to build, launch, and run all their Drupal and WordPress sites. Pantheon powers 70,000+ sites, including Intel, Cisco, Arizona State University, and the United Nations.…
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