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Outdated Marketing Practices You Can Stop Doing Immediately
Manage episode 377081658 series 2390335
Today is about what you can STOP doing. There's a some questionable marketing going on out there and I'll share what's really working for my clients and what's not. If you sell physical products - clothing, accessories, jewelry, home goods, pet products - this is for you. There's so much misinformation out there and I'd like you to know what to do and what to skip. We cover:
- posting on social media and the "old school" (and unprofitable) way people are still doing it
- the mistake of "us too" branding even though it seems safer
- Calvin Klein vs. Ralph Lauren and which one's kicking arse with engagement
- the product photography that looks outdated right now
- SEO - the slow and steady success of search engine optimization for ALL OF MY CLIENTS! Every single dang one (who bothers to do it)
- can small fashion & jewelry brands just ignore Facebook altogether? (I know you want to...)
- the highly curated Instagram feed -- good or bad?
Show Notes & Links: https://fashionbrainacademy.com/outdated-marketing/
Private Coaching with Jane - clarity, ccountability, action https://fashionbrainacademy.com/calendar/
297 episodes
Manage episode 377081658 series 2390335
Today is about what you can STOP doing. There's a some questionable marketing going on out there and I'll share what's really working for my clients and what's not. If you sell physical products - clothing, accessories, jewelry, home goods, pet products - this is for you. There's so much misinformation out there and I'd like you to know what to do and what to skip. We cover:
- posting on social media and the "old school" (and unprofitable) way people are still doing it
- the mistake of "us too" branding even though it seems safer
- Calvin Klein vs. Ralph Lauren and which one's kicking arse with engagement
- the product photography that looks outdated right now
- SEO - the slow and steady success of search engine optimization for ALL OF MY CLIENTS! Every single dang one (who bothers to do it)
- can small fashion & jewelry brands just ignore Facebook altogether? (I know you want to...)
- the highly curated Instagram feed -- good or bad?
Show Notes & Links: https://fashionbrainacademy.com/outdated-marketing/
Private Coaching with Jane - clarity, ccountability, action https://fashionbrainacademy.com/calendar/
297 episodes
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