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The Making of Wheel Hub- Stephen Kim & Robert McGaffin | 17
Manage episode 300675870 series 2770399
If you’ve opened an issue of Wheel Hub, you get it.
Stephen Kim and Robert McGaffin have created a publication dedicated to awakening the next generation of car fanatics. To do it, they give each build twenty immaculately crafted pages, just as carefully arranged and captured as the builds themselves.
In an age when the words “print is dead” are heard more often than not, Stephen and Robert have created an incredible print publication. And it’s working.
In this episode of What Moves You, a Speedway Motors podcast, we talk about what it takes to capture and launch such an ambitious project.
32 episodes
Manage episode 300675870 series 2770399
If you’ve opened an issue of Wheel Hub, you get it.
Stephen Kim and Robert McGaffin have created a publication dedicated to awakening the next generation of car fanatics. To do it, they give each build twenty immaculately crafted pages, just as carefully arranged and captured as the builds themselves.
In an age when the words “print is dead” are heard more often than not, Stephen and Robert have created an incredible print publication. And it’s working.
In this episode of What Moves You, a Speedway Motors podcast, we talk about what it takes to capture and launch such an ambitious project.
32 episodes
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