What's the Best Way to Manage an Amazon Brand? Exploring Agency Strategies

The PPC Den: Amazon PPC Advertising Mastery

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23d ago 1:03:24

MP3•Maison d'episode

Want to know what really goes on behind the scenes in Amazon brand management?

Michael sits down with Josh Rawe and Brady Tieland from AmpliSell to explore the ins and outs of managing Amazon brands. They share how to balance SOPs with creativity, spot red flags in ad accounts, and handle scaling ad spend without wasting money.

Discover the tactics that separate the good brand managers from the great ones and get insider tips on mastering unbranded traffic with top-tier listings and testing. Don’t miss this episode—tune in now and level up your brand management skills!

We’ll see you in The PPC Den!

🦡 Highlights

0:00 - Intro
2:01 - Balancing SOPs/Creativity
5:01- Client Expectations Tips
10:01- Spotting Ad Mistakes
15:01- Scaling Ad Spend
20:01- Unbranded Traffic Wins
25:01- Holistic Brand View
30:01 - Good vs. Great Managers
35:01 - Leadership and Teams
40:01 - Summit Recap and Closing

🦡 Resources & Links

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Josh Rawe

Guest Co-Host: Brady Tieland

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

322 episodes

#Business #Marketing #PPC Den