Mettez-vous hors ligne avec l'application Player FM !
The Five Sales Enablement Things and Valuable Friction Episode
Manage episode 451670632 series 2770185
This week, we have a full complement of guests as Jeff Clark and Robert Rose join our host, Ian Truscott, for today’s episode.
Jeff discusses 5 Key Ways Marketing Can Enable Sales and he and Ian dive into:
- Buyer Needs Analysis
- Market Intelligence
- Story Telling
- Sales Tools
- Technology
Ian then joins Robert in the virtual bar for a splendid holiday cocktail and a chat about his concept of valuable friction.
Enjoy!
—
The Links
The people on LinkedIn:
Mentioned in this week’s episode:
- Clifford Stoll’s 1995 article in Newsweek - Why the Web Won't Be Nirvana
- Robert’s new website, Seventh Bear
- Robert firm: The Content Advisory
- Robert’s podcast: This Old Marketing
Rockstar CMO:
- Monday Mojo - our monthly LinkedIn Newsletter
- The Beat Newsletter that we send every Sunday
- Rockstar CMO on the web, Twitter, and LinkedIn
- Previous episodes and all the show notes: Rockstar CMO FM.
Track List:
- Piano Music is by Johnny Easton, shared under a Creative Commons license
- We’ll be right back by Stienski & Mass Media on YouTube
- Lose Yourself by Eminem - on YouTube
Listen on Apple, Amazon, Spotify, or wherever you get your podcasts.
Learn more about your ad choices. Visit megaphone.fm/adchoices
251 episodes
Manage episode 451670632 series 2770185
This week, we have a full complement of guests as Jeff Clark and Robert Rose join our host, Ian Truscott, for today’s episode.
Jeff discusses 5 Key Ways Marketing Can Enable Sales and he and Ian dive into:
- Buyer Needs Analysis
- Market Intelligence
- Story Telling
- Sales Tools
- Technology
Ian then joins Robert in the virtual bar for a splendid holiday cocktail and a chat about his concept of valuable friction.
Enjoy!
—
The Links
The people on LinkedIn:
Mentioned in this week’s episode:
- Clifford Stoll’s 1995 article in Newsweek - Why the Web Won't Be Nirvana
- Robert’s new website, Seventh Bear
- Robert firm: The Content Advisory
- Robert’s podcast: This Old Marketing
Rockstar CMO:
- Monday Mojo - our monthly LinkedIn Newsletter
- The Beat Newsletter that we send every Sunday
- Rockstar CMO on the web, Twitter, and LinkedIn
- Previous episodes and all the show notes: Rockstar CMO FM.
Track List:
- Piano Music is by Johnny Easton, shared under a Creative Commons license
- We’ll be right back by Stienski & Mass Media on YouTube
- Lose Yourself by Eminem - on YouTube
Listen on Apple, Amazon, Spotify, or wherever you get your podcasts.
Learn more about your ad choices. Visit megaphone.fm/adchoices
251 episodes
كل الحلقات
×Bienvenue sur Lecteur FM!
Lecteur FM recherche sur Internet des podcasts de haute qualité que vous pourrez apprécier dès maintenant. C'est la meilleure application de podcast et fonctionne sur Android, iPhone et le Web. Inscrivez-vous pour synchroniser les abonnements sur tous les appareils.