Mettez-vous hors ligne avec l'application Player FM !
World's Largest CBD Biz “Dialing Up the Trust”
Manage episode 264300980 series 2362438
“It comes back to the science... I do think it comes down to credibility and trust.”
Deanie Elsner, CEO, Charlotte’s Web
The CBD business is exploding and Charlotte’s Web went from startup to $100 million in 3 years! Deanie Elsner, CEO, left a consumer foods company where she was named a “Top 50 Chief Marketing Officer in the World” to join Charlotte’s Web. I was eager to discuss sales and marketing for a line of products that people don’t understand very well, and that doesn’t stop them!
100 episodes
World's Largest CBD Biz “Dialing Up the Trust”
PROCO360 | Best Podcast for Entrepreneurs and Business Owners
Manage episode 264300980 series 2362438
“It comes back to the science... I do think it comes down to credibility and trust.”
Deanie Elsner, CEO, Charlotte’s Web
The CBD business is exploding and Charlotte’s Web went from startup to $100 million in 3 years! Deanie Elsner, CEO, left a consumer foods company where she was named a “Top 50 Chief Marketing Officer in the World” to join Charlotte’s Web. I was eager to discuss sales and marketing for a line of products that people don’t understand very well, and that doesn’t stop them!
100 episodes
Todos os episódios
×Bienvenue sur Lecteur FM!
Lecteur FM recherche sur Internet des podcasts de haute qualité que vous pourrez apprécier dès maintenant. C'est la meilleure application de podcast et fonctionne sur Android, iPhone et le Web. Inscrivez-vous pour synchroniser les abonnements sur tous les appareils.