Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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#3 Brand Success in Natural and Organic Products with Bob Burke
MP3•Maison d'episode
Manage episode 214912131 series 2396523
Contenu fourni par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Bob Burke is an author, advisor, keynote speaker, board member for dozens of natural product brands, and one of the country’s leading experts and thought leaders in natural and organic products. He's helped hundreds of companies and brands bring natural and specialty products to market, and was named one of the "Top 25 Business Builders of the Natural Products Industry for the last 25 years" by Natural Foods Merchandiser Magazine. In this episode we discuss: · How to succeed in the natural, organic, “better-for-you” space · Consumer demand for natural products · What does innovation look like in this category? · Who’s doing it right? · Telling your “authentic” brand story · What’s happening in “plant-based” foods? · Why sourcing is important · Emerging trend Contact Bob Burke: https://www.naturalconsulting.com
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20 episodes
MP3•Maison d'episode
Manage episode 214912131 series 2396523
Contenu fourni par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Bob Burke is an author, advisor, keynote speaker, board member for dozens of natural product brands, and one of the country’s leading experts and thought leaders in natural and organic products. He's helped hundreds of companies and brands bring natural and specialty products to market, and was named one of the "Top 25 Business Builders of the Natural Products Industry for the last 25 years" by Natural Foods Merchandiser Magazine. In this episode we discuss: · How to succeed in the natural, organic, “better-for-you” space · Consumer demand for natural products · What does innovation look like in this category? · Who’s doing it right? · Telling your “authentic” brand story · What’s happening in “plant-based” foods? · Why sourcing is important · Emerging trend Contact Bob Burke: https://www.naturalconsulting.com
…
continue reading
20 episodes
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