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AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
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How Do I Niche Down and Better Serve My People?
Manage episode 298098685 series 2877735
#1179 When you discover the niche you should be focusing on, it's like the clouds part—everything becomes clearer. But once you've chosen a niche, how do you communicate the change to your audience without alienating them? Today we're talking with Erica James from Erica James Travel, as well as the Erica James Travel Show Podcast. Erica is a travel agent who's having some issues with niching down. She knows what she's good at and the kinds of services she wants to provide for her travel agency clients, but she's afraid of going about things the wrong way. But thankfully, we go deep and find some possibilities to help Erica make this transition in a way that feels good to her and her customers. There's a moment in this episode where you'll hear things click for Erica, and boom, things are ready to take off. Show notes and more at SmartPassiveIncome.com/ap1179.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1284 episodes
How Do I Niche Down and Better Serve My People?
AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design
Manage episode 298098685 series 2877735
#1179 When you discover the niche you should be focusing on, it's like the clouds part—everything becomes clearer. But once you've chosen a niche, how do you communicate the change to your audience without alienating them? Today we're talking with Erica James from Erica James Travel, as well as the Erica James Travel Show Podcast. Erica is a travel agent who's having some issues with niching down. She knows what she's good at and the kinds of services she wants to provide for her travel agency clients, but she's afraid of going about things the wrong way. But thankfully, we go deep and find some possibilities to help Erica make this transition in a way that feels good to her and her customers. There's a moment in this episode where you'll hear things click for Erica, and boom, things are ready to take off. Show notes and more at SmartPassiveIncome.com/ap1179.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1284 episodes
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