Own It podcast

39:39

In this episode of Own It , we sit down with Roman Shulyak, top real estate agent and founder of Kronos Real Estate, to unpack the bold marketing strategy that helped him close $58 million in sales—all without spending a dime on traditional ads. Instead of chasing cold leads, Roman has built a referral-based empire by: ✅ Investing deeply in relationships ✅ Giving back to his community ✅ Delivering high-value, hyper-personalized client experiences ✅ Leveraging viral Instagram giveaways to supercharge his brand This is more than just marketing—it’s a masterclass in community-building, brand authenticity, and playing the long game. What You’ll Learn: 🚀 How Roman went from struggling in real estate to building a referral-based empire 🚀 Why traditional marketing failed him—and the unconventional approach that worked 🚀 The genius behind his viral Instagram giveaway that 10x-ed his business 🚀 How hyper-personalized gifts create client loyalty & drive long-term success 🚀 The mindset shift that took him from selling mobile homes to multi-million dollar estates 🚀 How he balances generosity with smart business strategy—without burning out 🚀 Practical steps to replicate his strategy in your own business If you’re serious about scaling your brand without relying on paid ads, this episode is a must-watch. 🔥 Drop a comment below: What’s the best referral strategy you’ve ever used? Let’s talk! 🔥 _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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DC’s Real Estate Crisis: Are Thousands Leaving? 20:29

il y a environ 8 jours20:29

20:29

🚨 DC is shifting fast! With 17,000 federal workers called back and 60,000 opting for early retirement , the real estate market is feeling the impact. Is this the next big real estate shake-up ? In this episode of Own It , we break down the DC mass exodus , skyrocketing rental demand, and what buyers, sellers, and agents need to do right now to stay ahead. 📉 Will home prices drop? 📈 Is now the time to sell—or hold? 🏡 How does this compare to past political shifts? Special guest Will Wiard joins us to unpack the numbers, trends, and insider strategies for navigating the chaos. If you’re in real estate—or just love watching markets shift in real-time —this is a must-watch! 🔥 Drop a comment: Where do you think DC’s market is heading? _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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From Rent to Riches: How to Start Investing in Real Estate w/ Brian Tran 37:37

il y a environ 16 jours37:37

37:37

💰 From Renting to Real Estate Wealth – How to Start Investing Today 💰 Think you need 30% down to buy an investment property? Think again. In this episode, Brian Tran, founder of 50 Hills Real Estate and PartnerUp coach, breaks down how anyone can start investing in real estate—no matter their financial situation. 🏡📈 What You’ll Learn: ✅ Why real estate is easier to control than stocks 📊 ✅ The “1% Rule” & how to spot a profitable rental property 🔍 ✅ How to invest out of state and scale faster 🚀 ✅ Creative financing hacks (including seller financing!) 🏦 ✅ The truth about partnerships, syndications & making your first deal happen No matter where you're starting from, you can build wealth through real estate. Brian’s keeping it simple, strategic, and scalable—so you can do the same. 🎧 Tune in now & start your real estate journey today! 👇 Drop a comment: What’s your biggest hesitation about investing in real estate? #OwnItPodcast #RealEstateInvesting #PassiveIncome _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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LA Strong: Housing, Insurance & Disaster Prep 45:01

il y a environ 21 jours45:01

45:01

In this episode, we sit down with Carol Huston, Founder of True Story Realty, and Steven Klein, an independent insurance broker, to discuss the aftermath of the devastating Los Angeles wildfires that tore through the Palisades and Altadena neighborhoods. 🏡🔥 What You’ll Learn: ✅ Are You Prepared for a Disaster? Practical steps to protect your home & belongings ✅ Insurance Essentials: Why reviewing your policy annually could save you thousands ✅ The Housing Crisis in LA: What’s next for displaced families & the rental market ✅ How to Make a Video Inventory: A must-do for documenting your home’s valuables ✅ Community Response & Recovery: The power of neighbors helping neighbors 🚨 No matter where you live, a disaster could impact you. Whether it’s a wildfire, hurricane, or flood, the best time to prepare is now. This episode will give you real-world takeaways to help you safeguard your home, finances, and future. 🔗 Resources & Links Mentioned: 📌 More on community organizing: https://onedrive.live.com/?redeem=aHR0cHM6Ly8xZHJ2Lm1zL2YvYy9kOThkZDBhYzdjNTdmMmE0L0VxNl9saE5CQXdSS3FHcm1QLWVPX2YwQnhyanJqdE80RVF4S0FhZFBybnpudlE%5FZT0waUhHTjM&id=D98DD0AC7C57F2A4%21s1396bfae03414a04a86ae63fe78efdfd&cid=D98DD0AC7C57F2A4 _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Million-Dollar Mindset (with Amanda Lee) 32:29

il y a 4 weeks32:29

32:29

Amanda Lee didn’t set out to make a million dollars. Her goal was simple: serve her community and help people find homes. But by focusing on relationships over transactions, leaning into her authentic self, and setting clear goals, she built a thriving real estate business in San Diego as a top agent at The Avenue Home Collective. In this episode, part of our “My First Million” series, Amanda breaks down the mindset shifts that changed everything — why thinking bigger matters, how setting boundaries actually leads to more success, and why showing up as yourself is the ultimate business strategy. Plus, she shares the tactical steps she took to scale her business and attract the right clients (hint: they probably prefer Jordans or Crocs to heels). What You’ll Learn: Service Over Sales – Stop chasing commissions and start focusing on helping people. The money follows. Think Bigger – If your goals don’t scare you, they’re too small. Know Your Numbers – Reverse engineer your income goals and track daily conversations to hit your targets. Authenticity Wins – Ditch the stiff business suits and show up as YOU. The right clients will find you. Find Your People – Surround yourself with a community that pushes you, supports you, and challenges you to grow. Set Boundaries – Hustle culture is overrated. Prioritize your well-being and your business will thrive. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Standing Out & Standing Up (with Kristine Milkovich) 28:31

il y a 6 weeks28:31

28:31

Join us for an inspiring and bold conversation with Kristine Milkovich, co-founder of the Milkovich Team, a powerhouse in Seattle real estate. From humble beginnings as a double-booked hairstylist to an executive career at L’Oréal and now a top-tier real estate marketer, Kristine brings unparalleled insights into branding, storytelling, and building meaningful client connections. But her influence doesn’t stop there — Kristine is also a fierce advocate for fair housing and LGBTQ+ rights, making waves in the industry by blending activism with authentic marketing. Kristine will share her journey, marketing strategies that captivate and convert, and how she’s shaping the future of real estate through values-driven leadership. Don’t miss this opportunity to learn from one of the most dynamic voices in the field. What You’ll Learn: From Stylist to Executive: How Kristine’s journey with L’Oréal shaped her real estate success. The Art of Storytelling: Techniques to craft irresistible property listings and marketing materials. The Power of Authentic Branding: How to create a standout identity that connects with clients emotionally. Redefining Activism in Real Estate: Practical ways to champion fair housing and inclusivity in your business. Leadership Insights: How to build and lead a mission-driven team that reflects your values. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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My First Million #1: How Ed Barreto Built a $1M+ Real Estate Business in 3 Years (With Ed Baretto) 31:43

il y a 8 weeks31:43

31:43

In this mini-episode, we sit down with Ed Barreto, a trailblazing agent whose journey from selling timeshares to surpassing $1M in gross commission income is nothing short of inspiring. What You'll Learn: How to build a sustainable business by hosting open houses How to build trust on social media (and with it, expand your sphere of influence) How to ensure you're not taking your success for granted _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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NOH8, Big Impact (With Adam Bouska and Jeff Parshley) 24:30

il y a 11 weeks24:30

24:30

In this episode, we sit down with Adam Bouska and Jeff Parshley, the trailblazing founders of the NOH8 Campaign. What began as a grassroots response to California’s Proposition 8 has grown into a global movement advocating for equality, inclusion, and self-expression. Adam and Jeff share their journey from their first MySpace (remember MySpace?!) photo shoot to traveling to 23 countries — inspiring change across small towns and big cities alike. They reveal the challenges of building a nonprofit from scratch, the power of storytelling through art, and why their mission is more urgent than ever. What You’ll Learn: The Power of Visibility: Learn why representation in media, art, and community spaces matters for driving inclusion. Grassroots Advocacy Tips: Get insights into starting a movement with little to no resources and scaling it globally. Why Allies Matter: Understand the role of allyship in achieving meaningful progress for the LBBTQ+ community. Facing Today’s Challenges: Explore how NOH8 continues to adapt and stay relevant today. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Passion-Driven Problem Solving (with Austin Allison) 40:27

il y a 12 weeks40:27

40:27

In this episode of Own It, we chat with Austin Allison, founder and CEO of Pacaso, a global co-ownership platform for vacation homes. Austin shares his remarkable journey — from buying his first home at 17 to founding the real estate tech startup Dotloop, which he sold to Zillow and, later, launching Pacaso. With a foundation rooted in hard work and resilience, Austin dives into the challenges of entrepreneurship, the power of passion-driven problem solving, and his mission to make vacation home ownership more accessible. What You’ll Learn About: Playing to Your Passions: How to build businesses around problems you’re deeply passionate about solving. Surrounding Yourself with the Right People: The value of mentors, investors, and teammates who bring expertise and energy to the table. Why Resilience Wins: The importance of a relentless focus on the mission during tough times. Innovative Thinking: How Pacaso reimagined co-ownership with streamlined financing, scheduling, and management solutions. Living in the Moment: Inspired by the book Die With Zero, Austin stresses the importance of creating memories today instead of waiting for “someday.” _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Flipping Doubt into Deals (with Casey McLoed) 30:36

il y a 14 weeks30:36

30:36

Casey McLoed, Side’s Managing Broker of California and Employing Broker of Colorado, doesn’t just tackle challenges — he flips them into opportunities. At 22, he shattered expectations in a competitive industry, turning skepticism into trust with bold moves and unmatched expertise. Now, as a go-to problem-solver for agents and clients, Casey’s sharp contract knowledge and cool, confident approach make him a standout leader and a force to be reckoned with. Tune in to hear how Casey navigates high-pressure situations, drives innovation, and refuses to settle for the status quo. What You’ll Learn About: Mastering the Art of Confidence: How Casey addressed age-related objections early in his career by proving his expertise upfront. Why Contracts Are Your Superpower: Why mastering the basics sets you apart in a competitive market. Staying Calm Under Pressure: Casey’s strategies for tackling tough problems with clarity and composure. Leadership Done Right: Balancing compliance with creativity to inspire innovation and lead with impact. The Power of Advocacy: How Casey’s work with local and national real estate associations protects property rights and empowers agents. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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From Rock Bottom to Real Success (with Grant Muller) 30:27

il y a 16 weeks30:27

30:27

Grant Muller — top-producing real estate agent, coach, and author of “Top of Heart” — has a story that’s anything but ordinary. By his late twenties, he hit millionaire status, only to lose it all to addiction and find himself homeless. In this episode, Grant gets real about his journey from rock-bottom to redefining success on his own terms. He shares his passion for helping others find meaning and authentic connections in their lives and work. Get ready for a deep dive into topics like grit, personal transformation, and what it really means to “own your future.” What You’ll Learn About: Redefining Success: Discover why Grant believes success is about impact, not just income — and how adding value to others can change everything. Building Relationships: Get Grant’s insights on creating genuine connections that don’t just bring clients back, but also turn them into loyal advocates. Creating Abundance: Grant explains why abundance isn’t just a mindset; it’s the result of prioritizing authentic connections over empty wins. Seeing “Home” as More Than a Sale: Grant shares why treating homes as personal sanctuaries sets you apart in real estate and leaves a lasting impact. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Leading With Authenticity in Real Estate (with Genie Irish) 20:37

il y a 18 weeks20:37

20:37

In this episode of Own It, recorded live at WomanUP!, we sat down with Genie Irish, founder of Costa Modern Properties and incoming president of the National Association of Hispanic Real Estate Professional’s San Diego chapter. Genie is a fearless leader in real estate, pushing boundaries for Hispanic homeownership and empowering agents to break through cultural limits. She’s not just running a business — she’s lifting her community and redefining leadership. Get ready for a bold, unapologetic conversation about defying expectations, owning your truth, and leading with confidence. What You’ll Learn About: Authenticity Wins: Genie opens up about her stereotype-smashing journey and how staying true to yourself, even in a world that often demands conformity, can lead to success. Leadership and Balance: From running a company to raising a family, Genie shares how she juggles it all while staying grounded in her values. Cultural Empowerment: Through NAHREP, Genie is advocating for Hispanic homeownership and inspiring more diverse leaders in real estate. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Real Estate Unfiltered: Lessons from the DMV’s Top Broker (with Will Wiard) 34:08

il y a 20 weeks34:08

34:08

In this episode of Own It, we sit down with Will Wiard, Side’s managing broker for D.C., Maryland, and Virginia (DMV). With over a decade of experience, Will shares his no-nonsense approach to navigating one of the country’s most complex real estate markets. From mastering contracts to thriving in high-stakes deals, Will offers valuable insights for agents looking to level-up their careers. _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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AI Meets Real Estate Marketing (with Matthew Marx) 35:57

il y a 22 weeks35:57

35:57

Matthew Marx isn’t just another tech founder — he’s a game-changer in the world of digital marketing. As the CEO and co-founder of Evocalize, Matthew is on a mission to tear down the barriers between small businesses and the kind of high-performance marketing only giants like Amazon used to pull off. With a background in engineering and a relentless drive to simplify the complex, he’s empowering real estate agents to automate their marketing and focus on what they do best: closing deals. What You’ll Learn About: Simplified Marketing: Discover how Evocalize lets you focus on closing deals, not juggling marketing tasks. AI Efficiencies: Uncover how AI can speed up tasks and help you get more done. Thinking Long Term: Find out why always-on marketing beats one-off campaigns and keeps your pipeline full. Staying Compliant: Learn how Evocalize’s built-in compliance features protect you from legal pitfalls. The Human Side of AI: Understand why the human touch is still crucial to marketing, even in an AI-driven world. Cross-Industry Collaboration: Explore Matthew’s bold vision for seamless collaboration across industries. evocalize.com _________________ Own It Website Own It Youtube Channel Instagram Facebook LinkedIn Twitter @siderealestate Email us at ownit@side.com…

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Righting the Wrongs of Real Estate (with Amy Kong) 23:01

il y a 24 weeks23:01