Tanner Mackenthun is the CRM Sales Enablement Manager for Agiliti, a company based in Eden Prairie, Minnesota, that provides medical equipment rental and maintenance services to healthcare providers. With a background in chemical engineering, Tanner transitioned into the CRM world, bringing a data-centered mindset and a passion for agile, quick decision-making. On this episode of Fuel Growth, Tanner shares insights into successfully deploying a customer relationship management project and driving adoption and usage. Discover how Agiliti navigates its growth phase, manages its diverse sales teams, and leverages CRM to enhance customer interactions and streamline operations. Check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

As a Marketing Manager with a focus on CRM, Aadil Ahmed is dedicated to enhancing customer experiences and driving business growth through strategic CRM implementation, training, and process optimization at EIS. On this episode of Fuel Growth, learn the keys to successfully deploying a Customer Relationship Management (CRM) system and driving user adoption. Discover how EIS integrates tools like Sugar Sell, Sugar Market, and Amazon Connect to optimize their sales and marketing operations. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Javier Castillo is the CEO of Empresas ADOC, a leading Central American manufacturer and reseller of footwear and apparel. He has driven the company's expansion and solidified its market presence through strategic innovation and operational excellence. On this episode of Fuel Growth, we dive into the strategies behind Adoc's omnichannel success, the importance of understanding and responding to customer needs, and how the company's commitment to social responsibility changes lives. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Jill Rowley is a trailblazer in social selling and digital sales transformation, renowned for her dynamic approach to reshaping the role of sales in companies around the world. With an impressive sales track record spanning over 20 years, including pivotal roles at Salesforce, Eloqua, Oracle, and Marketo, and as a valued GTM advisor , she's a powerhouse of innovative sales strategies. On this episode of Fuel Growth, we discover Jill's insights on the evolution of selling techniques, from social selling to digital transformatiom. Plus, we delve into a powerful discussion on the role of women in sales, unpacking the shifts in leadership dynamics and the importance of confidence and support in fostering opportunities. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

As the CEO of sales-i, a leading sales intelligence software company, Paul has dedicated his career to revolutionizing the way businesses approach sales strategies and customer relationships. With an extensive background in technology and a passion for empowering sales professionals, Paul Black has emerged as a trailblazer in the field of sales intelligence. On this episode of Fuel Growth, we delve into the intricacies of sales intelligence, multi-generational companies, the delicate balance between tradition and innovation, and the seismic shifts in sales strategies due to the digital marketplace. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Jim Ward is the founder and CEO of BrainSell, the growth enablement company helping other companies of all shapes and sizes across North America crush their goals with business consulting and technology solutions since their founding in 1994. On this episode of Fuel Growth, learn the strategies that have driven his company's success for nearly three decades. From the power of a positive work environment to the importance of client-first thinking, Jim's insights are a treasure trove for anyone looking to scale their business. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Andres Obando is the VP of Sales at Coordinadora, the largest logistics and delivery company in Colombia. Andres studied business as an undergraduate at Babson College in Boston and then earned his master's in management at IE Business School in Madrid before returning to Medellin to ultimately run sales for Coordinadora. On this episode of Fuel Growth, discover the intricacies of nurturing a family-run business into one of Colombia’s largest enterprises, the power of a focused strategy, the role of CRM in streamlining operations, and why saying ‘no’ can sometimes lead to success. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Laci Garbs serves as the Vice President of Commercial Operations at Rystad Energy. She has over a decade of experience in the energy industry from sales to asset management, and now within operations wherein she works to ensure the efficiency and effectiveness of the commercial team to meet company goals and revenue targets. On this episode of Fuel Growth, find out how a customer-centric approach to sales is more likely to succeed, and why placing your customers’ needs first should be top of mind for any sales rep. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Scott Hebert is the Chief Revenue Officer of SYSPRO Americas. With over 25 years experience in his profession, Scott brings in-depth experience in building successful sales strategies and demonstrates strong management skills along with a commitment to a customer-centric and partner-centric approach. On this episode of Fuel Growth, learn how you can find success by adopting a sales-led culture with insights from a seasoned professional. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Sugata Sanyal is the CEO and founder of ZINFI Technologies, a leader in Unified Channel Management (UCM) that enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level. On this episode of Fuel Growth, learn more about acquiring new customers through a channel-led growth strategy, and the role of technology in the channel-led model. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Terese Lam is the Chief People Officer at 6sense, a revenue AI platform for marketing and sales. Terese leads the People Team and is passionate about driving impact through empowering, developing, and challenging people to be the best version of themselves. On this episode of Fuel Growth, learn how to develop a growth mindset while adopting a people-first culture, and how to enable employees to grow in their roles. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

James Norwood is the Chief Strategy Officer at isolved, a human capital management cloud provider focused on helping organizations transform employee experience for a better today and a better tomorrow. On this episode of Fuel Growth, learn what it takes to drive growth through a marketing-led strategy, and how to build a well-oiled engine to provide pipeline to feed and grow your organization. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Esben Friis-Jensen is the co-founder and Chief Growth Officer at Userflow , a no-code builder for in-app onboarding and surveys, allowing SaaS businesses to drive more product-led growth. Since its creation, Userflow has raised millions of USD in ARR with its 3-person team. On this episode of Fuel Growth, learn how Esben and his team successfully applied a product-led growth strategy to Userflow by focusing on improving user experience (UX) and self-service without growing the team. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Rachel Spasser is a Managing Director and CMO for the Accel-KKR Consulting Group, where she leads the operating team and provides oversight in the areas of strategy, sales and marketing, and operations across Accel-KKR’s portfolio companies. On this episode of Fuel Growth, learn the ingredients behind a successful culture of growth, how businesses can put growth at the forefront, and the main pitfalls to avoid when embarking on the journey of growth culture. Get the recap of this episode , or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM .…

Bret Piatt is the CEO of CyberFortress and a career technologist with decades of experience in roles that range from hands-on research and development to executive leadership and board oversight. On this episode of Fuel Growth, learn why putting the customer first is key to growing your business, and Bret’s tips on building customer-centric sales processes in any industry—even in cybersecurity, and how to improve your customer acquisition strategy. Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM.…