Seriously... podcast

#Society #BBC #BBC Radio 4 #Documentaries #Sophie Ward

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Seriously...

maison des série•Feed

Seriously is home to the world’s best audio documentaries and podcast recommendations. Introduced by Vanessa Kisuule. This feed is no longer being updated. Thanks for listening.

896 episodes

Seriously...

127,051 subscribers

updated il y a un an

maison des série•Feed

Seriously is home to the world’s best audio documentaries and podcast recommendations. Introduced by Vanessa Kisuule. This feed is no longer being updated. Thanks for listening.

896 episodes

#Society #BBC #BBC Radio 4 #Documentaries #Sophie Ward

All episodes

Seriously...

1
Stealing Power 28:31

il y a 37 weeks28:31

28:31

Meter tampering means altering a meter to prevent it from fully recording how much electricity or gas is being used, or bypassing the meter completely to energy usage being recorded at all. It may seem like a great idea, but there are consequences. It’s dangerous and it is a criminal offence. Its classified as theft and can lead to prison sentences and heavy fines. The number of people illegally bypassing the grid to save money is increasing at an alarming rate. Its disturbingly simple to do but the consequences can be tragic. In May 2021, two-year-old George Hinds was killed when a gas explosion caused by tampering destroyed his home in Heysham, Lancs. The explosion was triggered by a neighbour cutting through pipes with an angle grinder. He was jailed last year for 15 years for manslaughter. Crimestoppers UK say reports of gas and electricity theft have been rising sharply. In 2017 2,566 cases were reported and last year that figure rose to 10,694- though the industry believes the true figure may be closer to 200,000. Energy theft is not a new phenomenon but the cost of living crisis seems to be the main reason for this sharp increase. Presenter Dan Whitworth meets gas engineers at the frontline and talks to industry insiders and to Ofgem, the energy regulator to find out what they are doing about it. Producer: Mohini Patel…

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The Club Nobody Wants to Join 28:31

il y a 38 weeks28:31

28:31

There Is a club that no high school principal in the USA wants to join, but they are all incredibly grateful that its there. Because in the event of the worst possible scenario happening, they will need it The 'Principal Recovery Network' is made up of school leaders who have lived through the horror of a shooting in their hallways and classrooms. And in the hours after an incident they are on the phone helping the next school principal through their trauma Sam Walker moved her family from Manchester to Arizona seven years ago and she still can't get used to her kids going through regular lockdown drills so they know what to do if their school is attacked Sam meets some of the principals who have been through it and have come together to offer support - and now activism. Presenter: Sam Walker Production: Sam Walker and Richard McIlroy Image: Frank DeAngelis, the former Principal of Columbine High School…

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Searching for Butterflies 28:52

il y a 39 weeks28:52

28:52

In the mountains of Latakia, Syria, Mudar Salimeh devotes much of his time to searching for butterflies. A geologist, artist, and nature lover, Mudar's fascination with butterflies began in the spring of 2018 when a great number of caterpillars appeared in his art studio. Over time, the caterpillars transformed into a cloud of white butterflies, sparking Mudar's quest to find and document these beautiful, elusive creatures. Syria's civil war has caused extensive ecological damage, affecting far more than just human lives. Then, in February 2023, an earthquake struck the region of Latakia. Spring 2024 arrives and butterflies start to emerge, we join Mudar as he creates an encyclopedia of the different butterfly species in Western Syria - a task made challenging by the shadows of war. Photo credit: Mudar Salimeh From his blog: https://syrianbutterflies.wordpress.com/ Field Recordings by Mudar Salimeh Music by Samer Saem Eldahr a.k.a. Hello Psychaleppo https://www.psychaleppo.com/ Lepidoptera Sound Recordings: Maria Brænder Produced by Nanna Hauge Kristensen A Falling Tree production for BBC Radio 4…

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Brood X 28:21

il y a 40 weeks28:21

28:21

Every 17 years in the eastern United States, a roaring mass of millions of black-bodied, red-eyed, thumb-length insects erupt from the ground. For a few glorious weeks the periodical cicadas cover the trees and the air vibrates with their chorus of come-hither calls. Then they leave a billion eggs to hatch and burrow into the dirt, beginning the seventeen year cycle all over again. Sing. Fly. Mate. Die. This is Brood X or the Great Eastern Brood. It’s an event which, for the residents of a dozen or so US states, is the abiding memory of four, maybe five, summers of their lives. In a programme that’s both a natural and a cultural history of the Great Eastern Brood we re-visit four Brood X years....1970, 1987, 2004 and 2021…. to capture the stories of the summers when the cicadas came to town. Princeton University's Class of 1970 remember the cicadas’ appearance at their graduation ceremony, during a time of student unrest and protest against the Vietnam War; a bride looks back to the uninvited - but welcome - cicada guests attending her wedding; a musician recalls making al fresco music with Brood X; and an entomologist considers the extraordinary life cycle of an insect which is seems to possess both great patience and the ability to count to seventeen. Brood X cicadas spend 17 years underground, each insect alone, waiting and listening. In 2021, as Brood X stirred and the air began to thicken with the cicadas’ love songs, we all shared with them that sense of emerging from the isolation of lockdown and making a new beginning. Featuring: Elias Bonaros, Liz Dugan, Anisa George, Ray Gibbons, Peter Kuper, Gene Kritsky, Gregg Lange, David Rothenberg, Gil Schrage and Gaye Williams Producer: Jeremy Grange Cicada audio recorded by Cicada Mania and David Rothenberg Programme Image: Prof. Gene Kritsky…

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Stoppage Time for Scunthorpe 28:36

il y a 41 weeks28:36

28:36

When Bury FC was expelled from the Football League after 125 years, the government commissioned a fan-led review of football's financial stability. Centring the importance of football clubs to hundreds of local communities, it recommended tough new rules about governance and ownership of football clubs. Five years on and with both Labour and the Conservatives supporting the creation of a new regulator, Scunthorpe United has become a case study for why politicians think they need to step in. A succession of owners, a string of relegations and a more than gloomy balance book left the North Lincolnshire town wondering what life without its football club might look like. But the efforts of the local community led to a small piece of hope. For Radio 4, lifelong Scunthorpe fan and BBC political journalist (in that order) Jack Fenwick tells the inside story of how it all went so wrong and what happened next. Presenter and producer: Jack Fenwick…

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The City That Stayed at Home 28:29

il y a 42 weeks28:29

28:29

At the last general election, three of the four seats with the lowest turnout, where the lowest number of eligible people came out to vote, were in Hull. Alex Forsyth sits down with people who stay at home on election day to find out why. She begins in Hull East, the seat which had the lowest turnout in the UK at the last general election, visiting Marfleet, a ward with low turnout at local elections. She explores how a pattern of not voting is repeated in other parts of the city. Alex goes on to examine the complex reasons for not voting and speaks to those who believe key events in the city's history might provide part of the answer. Presented by Alex Forsyth Produced by Camellia Sinclair for BBC Audio in Bristol Mixed by Ilse Lademann…

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Living Without My Smartphone 28:45

il y a 42 weeks28:45

28:45

A group of teenagers agree to give up their smartphones for 5 school days. The phones are locked in a box, and our subjects pick up their old style “brick” phone instead. What’s the best and worst of their smartphone free days? Can they cope, and what, if anything, do they, their parents and teachers notice? Rachel Burden has teenagers, and knows all about smartphone parenting. She joins our intrepid students throughout their week, and reflects upon the positives and negatives of a world where everyone can choose to be constantly connected. Produced by Victoria Farncombe and Tim O'Callaghan Mixed by Nicky Edwards Edited by Clare Fordham…

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1
The Beauty of Everyday Things 28:38

il y a 43 weeks28:38

28:38

Poet Ian McMillan has a gift for the art of small pleasures; the joy of close observation; revelling in everyday things, places and encounters; describing and re-describing them endlessly. In the company of fellow poets Helen Mort, Steve Ely and Dave Green he takes us to ordinary places that fascinate him: a railway platform with a striking red bench, on a bus journey, to a village cafe, and a local museum of curiosities; where we discover they can be portals into different ways of thinking, of feeling, and of being, where anything can happen, where the ordinary can become the extraordinary if we simply open our eyes and our ears. Presented by Ian McMillan Produced by Cecile Wright…

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Conflict on Campus 29:02

il y a 43 weeks29:02

29:02

Examining how the Israel-Gaza war is affecting students here in the UK. Anwar Akhtar is a director at the Samosa Project, a media and arts charity working to create understanding across cultures. He heads to Leeds, and gets a close-up view of the tensions bubbling over at the university. This programme was first broadcast on 12 May, 2024.…

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The Switch 28:14

il y a 44 weeks28:14

28:14

Three people from three different eras reveal what it's like to live with multiple personalities, or Dissociative Identity Disorder. A retired librarian who lived through the disorder's most controversial time and has found peace as several parts; an early YouTuber who fought stigma about DID and now lives as one person; and a young TikToker navigating life as a 'system'. The BBC has been sharing stories and tips on how to support your mental health and wellbeing. Go to bbc.co.uk/mentalwellbeing to find out more. Presenter/producer: Lucy Proctor Researcher: Anna Harris Mixed by: James Beard…

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The Beaches 28:30

il y a 45 weeks28:30

28:30

A top secret little-known mission that changed the outcome of World War II. Not Alan Turing's Enigma code-breaking mission but a daring foray, conducted behind enemy lines on the shores of Normandy. Harrison Lewis and wetland scientist Christian Dunn re-enact one of the most remarkable feats of the Second World War and discover the intricate details of the daring but forgotten science that underpinned D-Day.…

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Broken Politicians, Broken Politics 28:41

il y a 45 weeks28:41

28:41

Are British politicians at breaking point? In this new digital age with its high level of public scrutiny, the sheer amount of abuse, disdain and direct threat politicians get is causing their mental health to take a real hit. And this matters. Broken politicians equal broken politics and that’s bad news for us all. Few can dispute that in the wake of a near constant stream of scandals, public perceptions of politics and politicians have become increasingly cynical and toxic. So what impact is this all having on our politicians and our politics? Jennifer Nadel - Co-Founder of Compassion in Politics - hears raw personal testimony from MPs across the House who have reached breaking point and worse, asking what this means for the health of our democracy? In this Radio 4 investigation into the mental health and wellbeing of politicians, MPs talk candidly about the incessant pressures of the job and the escalating mental health crisis in parliament. The programme reveals shocking testimony including one former government minister who tells us ‘Politics has left me a broken human being.’ A young MP describes attempting to take his own life, revealing to the BBC that he is not alone. This programme asks whether the mental health crisis is affecting MPs' ability to govern. Many say it does, and that good people are simply being driven out or away from public life. In the face of these mounting personal testimonies Radio 4 asks MPs what can be done? If you have particular experiences or a story related to this podcast that you would like to share in confidence with the programme makers, you can e-mail: Daniel.Tetlow.ext@bbc.co.uk Producer: Daniel Tetlow Presenter: Jennifer Nadel Studio Manager: Rod Farquhar Production Coordinator: Gemma Ashman Editor: Richard Vadon The music was composed by Daniel Tetlow and Benjamin Bushakevitz and performed by Ammiel Bushakevitz…

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1
Portugal’s Carnation Revolution 28:13

il y a 47 weeks28:13

28:13

25th April 2024 marked the 50th anniversary of Portugal's 'Carnation Revolution', which overthrew the authoritarian dictatorship of the Estado Novo ('New State') which had governed Portugal since the 1920s. A largely bloodless revolution, marked by the carnations that were placed in the rifles of the soldiers, it led to the successful establishment of democracy in Portugal and the integration of more than half-a-million 'retornados' - returnees - Portuguese citizens from its former African colonies. Portugal's revolution was indeed televised, and recorded in sound. One of those who bore witness to its aftermath was journalist, and former Channel 4 news presenter Jon Snow, who reported from Portugal at the time for LBC Radio. At this important anniversary, he remembers his time there, and tells the story of what unfolded, through archive and interviews with those who organised and lived through those heady days of April 1974. Presenter: Jon Snow Producer: Michael Rossi With thanks to RTP (Rádio e Televisão de Portugal) and LBC for archive.…

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1
Night Train 57:24

il y a 48 weeks57:24

57:24

In literature and film, night trains are the setting for intrigue and romance, espionage and sudden death. And in real life too they’re places of possibility and the expectation of new adventures. Writer Horatio Clare boards a train to Vienna for a night-time journey across Europe… and into the archive, aboard night trains of decades past. His journey begins at the Gare de l’Est in Paris, the departure point for the original Orient Express. He looks back to the golden age of the Wagons-Lits, sleeper trains with wood-panelled cabins, an attendant in every carriage ready to be summoned and dining cars where evening dress was obligatory. It was an era which provided rich inspiration for writers and Horatio evokes his predecessors who used night trains to tell stories of brief encounters, betrayal and, of course, murder. But luxurious Wagons-Lits are only one part of the story. Other travellers find themselves on very different night-time journeys. There are the rucksack-lugging student inter-railers of the ‘70s and ‘80s, sleeping in train corridors on expeditions of discovery (and self-discovery); the perils of sharing sleeping compartments with strangers; and the Ukrainian refugees reluctantly taking the ‘Rescue Express’ westward as they fled the Russian invasion. After a long period of decline, night trains are on the rise again as new routes open up across Europe. Maybe it’s because we’re tired of the indignities of budget air travel but it’s also driven by the “Flight Shame” and “Train Brag” movements - a growing awareness that travelling by train is better for the planet. “I’m on a train” is no longer an apology for a poor phone signal. Now it’s a claim to the moral high ground. Horatio’s journey doesn’t quite go to plan. But as he overcomes the challenges and navigates his way to Vienna, he discovers that night trains have always taken our imaginations to new destinations. Produced by Jeremy Grange for BBC Audio Wales and West…

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1
True Crime 1599 28:38

il y a 48 weeks28:38