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Are you tired of spending your time and MONEY chasing strategy after strategy only to discover that what worked from 10, 5, or even 2 years ago is no longer working NOW? Tune in to every jam-packed episode where I talk to industry experts and global influencers about PROVEN and PROFITABLE strategies as well as behind-the-scenes secrets to help you scale your business, shorten your learning curve, and stand out in a crowded marketplace. See acast.com/privacy for privacy and opt-out information.
 
In “One by Willie,” Texas Monthly’s John Spong hosts intimate conversations with a range of prominent guests about the Willie Nelson songs that mean the most to them. But this series isn’t just about the songs. It’s about what music really means to us—the ways it can change us, take care of us, and connect us all. Songs featured in the episodes can be found on Apple Music. Listen here.
 
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Viveka von Rosen is Cofounder and CVO (Chief Visibility Officer) of Vengreso. Known internationally as the “LinkedIn Expert”, she is author of the best-selling “LinkedIn Marketing: An Hour a Day” and “LinkedIn: 101 Ways to Rock Your Personal Brand!” As a contributing “expert” to LinkedIn’s official Sales and Marketing blogs and their “Sophisticated…
 
Colleen Biggs is an award-winning Peak Performance Business Consultant with over 18 years of experience. She has launched over 340 businesses, is an International Speaker, #1 International Best-Seller Author, CEO of three businesses including Lead Up for Women, a community of thousands of female entrepreneurs that are driven by their passions, supp…
 
Dennis Hill is a #1 bestselling business author, a pioneer in technology, higher education, human resources, and a serial entrepreneur, running or board member for 22 companies and organizations. He has many accomplishments, but prefers to talk about his current activities which focus on highly integrated CRM solutions for small and mid-size busine…
 
Lisa Pezik is a Business Strategist, #1 International Amazon Best Selling Author, Thrive Global Author, Worldwide Speaker, and Former RN who who takes your business online with excellence. Her strategies and systems help customers connect and become clients, fast! She’s studied under the world's best such as Brendon Burchard, Bo Eason, and Roger Lo…
 
Elaine Lindsay pilots the SS Optimization on the digital seas as The Social Optimization Specialist & Speaker who works with savvy, small biz entrepreneurs 40+. An avid early adopter and lifelong learner she consistently analyses the trends and digs into the apps to provide the best use scenarios for integrating and optimizing search, social media,…
 
This week, we celebrate Willie’s 88th birthday with singer-songwriter Sheryl Crow, who discusses what may be the single best-known song that Willie ever wrote, “Crazy.” She’ll walk us through what it means to compose a pop standard, explaining the differences she hears in Patsy Cline’s original, 1961 version and the one that Willie still does night…
 
Sheryl Plouffe is an entrepreneur, international speaker, and former Canadian TV broadcaster. She has been seen by millions over the course of my twenty-five-year career in news media, has produced thousands of videos, and has broadcasted over 20,000 hours of live television. She lives and works in Ontario, Canada. WEBSITE: http://www.sherylplouffe…
 
Meg Schmitz earned the nickname Franchise Guru from the Wall Street Journal, and is also a fashionista who loves working with the Free Agent mindset to help individuals become investors, disconnect Job from Security, and create abundance and financial diversity through business ownership. Meg educates future business owners about Essential Amazon-p…
 
Even though singer-songwriter Rodney Crowell had already been a diehard Willie fan for 10 years when Phases and Stages came out in 1974, he says he was positively gobsmacked by the album’s lead single, “Bloody Mary Morning.” On this episode he dives deep into all that, then goes on to describe his first recording session with Willie a few years lat…
 
Shane and Jocelyn Sams are the founder of FlippedLifestyle.com and host of the Flipped Lifestyle Podcast. They are former school teachers who had a negative experience at work, which turned into a catalyst for them starting their own business back in 2012 and becoming totally self employed in 2013. Shane and Jocelyn's business mission is to help fa…
 
Singer-songwriter Robert Earl Keen first heard “Mr. Record Man” as a pre-teen Houston kid who’d just raided his older brother’s record collection. It’s another deep cut off Willie’s 1962 debut album, and it makes Keen think of a dance floor mishap at his first Willie show, the time his car caught fire in the parking lot at Willie’s 4th of July Picn…
 
Dylan Shinholser is a live event expert who has spent the last 5 years helping businesses and brands amplify their live experiences through high level strategies and out of the box thinking. From large scale music festivals to experiential brand activations to luxury masterminds, he has done it all. WEBSITE: https://viewstub.com/ Check out ViewStub…
 
Singer-songwriter Shakey Graves—who answers to Alejandro Rose-Garcia when he’s not onstage—discusses Willie’s biggest pop hit singing solo, “Always on My Mind.” It had been one of Elvis Presley’s signature songs of the '70s before Willie covered it in 1982, and Alejandro explains how Willie managed to pull off the impossible: stealing a song from E…
 
Stephanie Bonte-Lebair is a classically trained singer turned voice, presentation and sales coach. She's an award-winning Trainer, creator of The Empowered Voice, Founder of Empowered Business Networking and author of "Stage Dreams the Musical" a one-woman show with 9 original songs. She helps service-based business professionals and sales teams kn…
 
Acclaimed singer-songwriter Rosanne Cash, a four-time Grammy winner and certified roots music royalty, examines “Night Life,” one of Willie’s first compositions to earn its way into the American musical canon. It’s a song that makes her nostalgic for the clean-cut, smooth-crooning Willie of the early ‘60s, but also brings up the effect of a Depress…
 
Adam Griggs is the CEO & Founder of CLARAfi.io, a communication platform for small business owners to build and leverage trust PROACTIVELY with their advisors through simplified and powerful tools. Adam's personal goal is to enhance the lives of those he touches by leveraging current relationships and networks and opening new possibilities to the p…
 
Tamara Burkett is a CRM consultant, virtual meeting producer, author, speaker and entrepreneur. She fully believes in the power of personal connection to motivate, inspire, and educate. She helps companies squeeze every penny of profitability and service out of their current CRM. Her services include CRM selection, customization, CRM strategy, trai…
 
Acclaimed producer T Bone Burnett (Counting Crows’ August And Everything After; the Oh Brother, Where Art Thou? soundtrack; dozens of others) discusses one of the darkest songs Willie ever wrote: the early-60s murder ballad “I Just Can’t Let You Say Goodbye.” The song debuted on Willie’s 1966 album Live at Panther Hall in Fort Worth, Texas, and T B…
 
Chrystal Rose is a multi-preneur and health & wellness expert. She is the podcast host of the Self Love Breakfast Club, an author, speaker and her boutique Rebellia is dedicated to helping women who struggle to find clothes that fit. Her coaching business includes XL Nutrition which helps busy people reach their fitness goals in a sustainable & bal…
 
Willie’s daughter Amy Nelson was just five years old when she first heard Kermit the Frog sing “Rainbow Connection” in The Muppet Movie, and she spent the next twenty years trying to talk her dad into recording it. In 2001, he finally did, with Amy—an accomplished musician in her own right—co-producing. She describes the way that session grew into …
 
Don Was, the legendary producer who recorded Bonnie Raitt’s “I Can’t Make You Love Me” and the B-52s’ “Love Shack,” and has worked with everyone from the Rolling Stones to Bob Dylan, calls Willie’s recording of “Across the Borderline” his favorite track he ever worked on. It was the title cut to the 1993 album that breathed new life into Willie’s c…
 
Alice O’Mahoney has led multi-million dollar product launches for high profile organizations including Lucent Technologies and Siemens. Alice traded the corporate life for expat life in Switzerland, where she raised her two daughters through their early childhood years before returning to the US in 2011. Today, Alice utilizes a proprietary process …
 
Singer-songwriter Steve Earle was a longhaired, seventeen-year-old San Antonio kid when he first heard “Local Memory,” a deep cut off 1973’s Shotgun Willie. He calls it the song that first taught him that a country lyric could read like literature. Steve goes on to describe the very real tension that still existed between hippies and rednecks when …
 
Dr, Natalie Forest is an intuitive transformational mentor, on a mission to guide you back to YOU so you can know, love and embrace yourself. Why? So that you can LIVE Your Life YOUR way instead of existing in a world where you are unhappy and stressed. Natalie is also the VP of Operations of The Los Angeles Tribune, where she works on creating an …
 
Michelle Bridger utilizes Facebook & Instagram ads to make BIG dreams come true. Clients come to her looking for a collaborative approach in order to achieve their mind-blowing goals. She and her team have brought in $26 million in revenue for clients, and are a powerful force in managing ad accounts. Leading with strategy and a customized approach…
 
Melinda Van Fleet is a multi-passionate success coach, speaker, writer, and business consultant who helps individuals, as well as teams, develop confidence to believe in themselves, take action and get results. Melinda believes many women are stuck and not living their best lives – and they can! Utilizing her over 25 years of experience building bu…
 
Donna Ashton is an online course expert with 11 years creating and selling courses. She built her freedom lifestyle business using her Work Less Make More formula and has taught hundreds of others how to create and sell profitable programs that allow time for family, travel and that impact the world. Her mission is to teach people how they can easi…
 
Sarah Schwab is the Founder and President of Content Creation Coach and the Author of the Amazon #1 Bestselling book “Content That Dances.” She is known for her expertise in helping small businesses and entrepreneurs create a strategy and develop consistent, compelling content that builds connections and engagement, leading to growth. Sarah works w…
 
Teresa Wright Johnson is a Social Entrepreneur who is a Certified Parenting Educator, Business Coach, and Mental Health Instructor. She speaks, and trains on topics such as Parenting, Mental Health and Small Business. Pegged as a Lived Life Expert Teresa shows others how to take their lived experience and monetize their experience or help others th…
 
Gina Osborn is an expert in navigating Chaos, Crisis and Change. Having responded to catastrophic terrorist attacks and cyber hacks as an FBI Special Agent and executive, and chasing Cold War spies in the Army, Gina knows that Crises can be managed, Chaos can be controlled, and Change is inevitable. Gina serves through speaking, coaching and hostin…
 
Tara Alemany is a multi-award-winning author of seven books. She is also a speaker, business consultant and publisher, as well as a serial entrepreneur. Although she’s started many businesses during her career, her favorite by far is Emerald Lake Books, which she co-owns with her best friend, Mark Gerber. This boutique publishing company specialize…
 
As CEO of i-g creative and the Executive Producer & Host of THIS IS IT NETWORK, Cheldin Barlatt Rumer has spent close to two decades creating, managing and executing strategic grassroots marketing campaigns for clients within an array of various lifestyle industries. Cheldin continues her commitment to communication and marketing education by shari…
 
Whether you are a speaker or not, there is no doubt that we all have expertise that can leave an impact in the world once it is shared. As the Founder of Get Speaking Gigs Now, Leisa Reid mentors business professionals and entrepreneurs who want to make an impact and ultimately attract their ideal clients through speaking. As a speaker herself, Lei…
 
With 10+ years in sales and leadership, Wesleyne Greer understands the challenges of being at the top of her game. Having managed multi-million dollar teams, Wesleyne marries her love for sales and her passion for coaching at Transformed Sales. She has a strong track record for driving revenue through sales, marketing, and ongoing customer support.…
 
Melissa Blair is the CEO and founder of Cultivating Sales, LLC. She is a serial entrepreneur and the product of two entrepreneurial parents. Small business is in her DNA. Melissa works exclusively with ambitious coaches & consultants who are tired of trying to duct-tape together a variety of different software programs in order to systematize & aut…
 
Lumineers lead singer and co-songwriter Wesley Schultz first heard “Pretty Paper” when his parents played Willie’s classic, 1978 holiday album of the same name while driving around their New Jersey neighborhood looking at Christmas lights. The song is a Yuletide standard—so much so that a lot of listeners don’t even know Willie wrote it—and it prom…
 
Elaine Powell is a Keynote Speaker, Peak Performance and public speaking coach who transforms business owners, entrepreneurs, coaches, consultants and speakers mindset, to amplify their voice, message and story. Having spoken at hundreds of events, trained over 25,000 people, delivered 500 workshops, Elaine has a passion for elevating people's mind…
 
Country music star Lee Ann Womack has been singing along to “Three Days” since she was a little girl raiding the record collection of her dad, who disc jockeyed at a small country radio station in East Texas. It’s a deep cut off Willie’s 1962 debut album, and it prompts thoughts from Lee Ann on the unexpected places where songwriters find the lines…
 
Andrea Enright is a small town Illinois girl, livin' in a Colorado world. She has run The Boot Factor, a storytelling agency, since 2002, helping clients like Eating Recovery Center, Transunion, Hunter Douglas, Western Union, EPA, University of Denver, Xcel Energy. . and many more translate, educate, enchant and convert customers via brave and cohe…
 
Sonny Throckmorton is one of the greatest country songwriters who ever lived. He's the man who wrote “If We’re Not Back in Love By Monday” for Merle Haggard, “Why Not Me” for the Judds, and “The Cowboy Rides Away” for George Strait, among hundreds of others. On this episode, Sonny discusses a little-known, early Willie composition, “What a Way to L…
 
Michelle Glogovac is THE podcast matchmaker, producer, PR agent and host of the My Simplified Life podcast. After an 18 year career in corporate aviation, Michelle discovered her love of all things podcasting. She works with entrepreneurs and business owners to niche down, grow their businesses, and visibility while ensuring their message reaches t…
 
Country music legend Wynonna Judd first heard “Blue Eyes Crying in the Rain” as a young girl splitting her time between her mom’s house in Los Angeles and her grandparents' home in rural Kentucky. It was Willie’s first #1 single and the song that finally made him a star, and on this episode of One By Willie, she talks about hearing it on the radio …
 
Linda Waterhouse is an award-winning digital marketing strategist who helps small businesses and professionals get noticed, get connected and get clients. She shows motivated business owners and professionals how to leverage LinkedIn for personal branding and for generating an endless stream of leads. Linda is a co-author of "Turn Knowledge Into Pr…
 
The first song that country star Jack Ingram ever taught himself to play on guitar was Willie’s #11 country hit from 1976, “I’d Have to Be Crazy.” On this episode, Jack talks about how learning it clued him into the complex simplicity of the best country songs, from which point he goes into the fundamental question—“To smoke, or not to smoke?”—that…
 
Alejandro Escovedo is almost surely the only artist who has shared bills with both Willie Nelson and the Sex Pistols. On this episode, the singer-songwriter—who was a major figure in the West Coast punk scene of the seventies and rode herd over the Americana movement in the nineties—talks about Willie’s 1963 single “Half a Man.” It’s a song that pe…
 
Matthew Clark is the founder of The Virtual Edge and co creator of The Rainmaker System - an online marketing system that helps entrepreneurs get 2-5 high value leads per day from Linkedin without paying for ads. With their flagship programme Matthew and his business partner Wesley Longueira have helped over a thousand businesses in 17 countries gr…
 
Lyle Lovett first heard “Hello Walls” as a kid growing up in tiny Klein, Texas. On this episode, the four-time Grammy-winning singer-songwriter talks about that song, which was Willie’s first No. 1 country song as a songwriter. Lovett also reflects on the solitary nature of songwriting, the kiss of gratitude that Willie planted on Faron Young (the …
 
LoriAnne Reeves works with her clients to build a business that makes a difference in the world, have a message that matters and make great money all at the same time. Using psychological power tools and a unique leadership approach, her clients are able to breakthrough barriers no matter the circumstances, step into their highest level leadership …
 
The Grammy-nominated Americana singer-songwriter takes a look at Willie's #1 country hit from 1980, "Angel Flying Too Close to the Ground," a topic that prompts her to do some deep thinking on the difference between writing a sad song and feeling the need to just sit and listen to one. From there, she goes on to describe what it was like to record …
 
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