This podcast is for roofing contractors and other home service providers who want marketing that actually works. Learn from me, and hear directly from my clients in my long-form interviews.
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How to ACTUALLY do SEO for Roofers - Dima Sobovoy of Roofing SEO School
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👷♂️ Are you a roofing contractor struggling to climb the ranks on Google and get more leads? Your search ends here! This video is a goldmine for roofing contractors looking to master SEO for their roofing business. We dive deep into actionable strategies that will elevate your website's Google ranking and help you dominate the market. 🔑 What You'l…
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Listen to me give insanely valuable marketing advice (recorded phone call)
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I did a phone call with someone who wanted to know how to get leads for his roofing company. He asked me what offers work, why some leads come in from outside his service area, if he should me it easier or harder to fill out the forms on facebook, and much more.Par Michael Mignogna
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How to Kill It in the Junk Removal Niche as an SMMA Owner
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Want that Go High Level CRM we talk about in this video? I use it to run my entire SMMA. Click here now for a free 14 day trial: https://www.gohighlevel.com/?fp_ref=minyona97 In this video, Karim, an SMMA owner in the junk removal niche, talk about how he can help junk removal clients and justify charging them $1,200+ per month for his services. We…
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Learn the three things to say to a roofer to convince him Facebook ads are better than Google ads. Not only will it convince him they’re better, but it’ll convince him YOU’RE the person to HIRE. Seriously… This is like magic when said on a sales call. Watch and study the script in this free training video for SMMA owners who want to get more roofin…
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This is a question I got as a comment on one of my videos. is the roofing niche too saturated? Should SMMA owners who want to run a successful SMMA niche out with something else? Isn't getting clients going to be really hard? Won't getting results be nearly impossible? All of those answers in this video. Join my SMMA newsletter here: https://minyon…
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How to get roofing clients in the UK
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This long recorded zoom is a call I did with an SMMA owner named Thomas in the UK. He wants to break into the roofing niche in the UK, but here's the thing: I don't know much about roofing in the UK. So on this call, we talk about it, and I get to learn some new things. But even cooler is that we come up with a plan on how one can dominate in the U…
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Roofing Leads Landing Page (How to Make It Way Better)
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In this video, I talk to Abdul from the UK who has a roofing client he's trying to get great results for. He tells me his backstory, and shows me the ad account and campaign he needs help with. We go through the entire setup like I do with others, and we create new sales copy, and make the landing page much better by implementing some key concepts.…
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How this roofer is able to book nearly all of the leads he gets
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In this podcast, Liam shares with me his results thus far since starting with our roofer marketing system. 100k+ his first month. He even shares how he's able to book nearly all of the leads he gets. Awesome. Want this for your roofing business? Click here now: https://minyona.com/Par Michael Mignogna
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4 stupid things that are simple to do to get better Facebook ad results. Perfect for roofing contractors and other home service companies. Marketers who help roofers, this is for you too. Share this message with your clients and you’ll make them happier by getting them better results.Par Michael Mignogna
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Watch Me Pick Apart a Really Bad Roofing Facebook Ad Campaign
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In this podcast, you'll hear a detailed analysis of a Facebook ad campaign created by a poorly performing marketing company for a roofing contractor. We'll discuss the common mistakes made in the campaign, including improper targeting, weak ad copy, and ineffective call-to-actions. We'll also provide practical tips and best practices for creating a…
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How Roofer Jordan’s Roofing Company Makes Its First Million
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Want this for your roofing business or contracting company? Click here: https://minyona.comPar Michael Mignogna
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How Roofer Jim Plans to Go from 1 to 3 Million with Our Roofing Leads System
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Brand new testimonial video... This client of ours has been with us for two weeks, and he is so pleased he asked us if he could do a Zoom call to let us know about his experience thus far. Not only did we talk in detail about what he's experiencing with our roofing leads system, but we also talked in detail about what it's like to call the leads, c…
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So many roofers do this... They have ads running that attract the worst of the worst. What a waste... Here's how to avoid doing that. Listen and learn.Par Michael Mignogna
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Is This One Thing Killing Lots of Your Roofing Sales?
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This mistake is so common it's crazy... And I can tell you without a doubt, my clients who get the best results avoid doing this. Listen and learn. MPar Michael Mignogna
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10 Social Media Posts Perfect for Roofing Contractors
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In a previous episode, I mentioned the one weird reason it's important that roofing contractors post to their facebook business pages frequently. In this podcast episode, I teach you 10 types of posts that you can make. Enjoy!Par Michael Mignogna
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The 1 Weird Reason It’s Important for Roofers to Post on Their Facebook Business Pages
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Are you regularly updating your roofing facebook business page with new content? You should, but not for the reasons people normally give. Listen to this podcast and learn the one reason you should actually post content to your roofing facebook business page. Here's that link to download the facebook business suite app: https://get.minyona.com/meta…
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Simple but Effective Ways Roofers Deal with Insurance Adjusters
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In this episode, I talk with a client of ours about insurance restoration, and how he is able to close deals even though the insurance companies are becoming increasingly difficult to deal with.Par Michael Mignogna
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Two Simple Tricks to Supercharge Your Facebook Roofing Ads
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We learned these two simple tricks and have started implementing them with our roofing clients. You might benefit from them also! Watch the video on YouTube and reach out if you need our help. minyona.comPar Michael Mignogna
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Should roofing contractors run their Facebook ads during business hours? What days of the week? I get these questions a lot. The answer is in this podcast! As always, click here to contact me for help with your roofing business: https://minyona.comPar Michael Mignogna
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The 3 Worst Calls to Action Roofers Use in Their Facebook Ads
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You see them all the time... The worst roofing ads ever. What makes them so bad? Usually the offer. The value proposition. They are either WEAK, or downright DISHONEST. Not cool. Are you making the same mistakes? If you are, what SHOULD you do instead? All of that in this podcast episode. As always, visit my website to talk to me personally. minyon…
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This is such a common mistake roofers make... They come up with ideas for ads. And the ideas are good, but not for the ads. I explain what that means in this video.Par Michael Mignogna
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Should Roofers Wait until after the Holidays to Start a New Ad Campaign? It's a question I get all the time this time of year. Watch this video for the answer. And as always, click to my website if you want to talk to me about how I might help you get high quality, exclusive roofing leads. https://minyona.com…
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I get this question a lot from people who are worried about running facebook ads for their roofing company. I also get it from people who are already running ads and who don't know how to deal with the negative comments. This video will help immensely. Watch and let me know in the comments what you think.…
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Don't get scammed by this BS Facebook Meta Email trying to mess with roofers.Par Michael Mignogna
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Lots of roofers want storm damage leads, but nearly everyone is making the same mistakes. Are you? Find out in this podcast episode.Par Michael Mignogna
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How roofers can come up with offers that are better and more lucrative than their competitors
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When I have a client that I'm struggling with, it becomes a learning experience. It forces me to come up with ideas that ultimately change the game. In this video, I talk about HOW I come up with those offers, and how you can get into the mindset to begin thinking similarly. If you're a client of mine already, let me know you want to implement thes…
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ROOFERS, this is a must-read: If you want high quality leads from social media, you have to qualify them. Now, some of my competitors know that, and that's why they are copying me. Kind of pathetic. Also super flattering. What they DON'T know is what to DO with the lead that is either qualified or not. They don't even realize that with that informa…
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The easiest way to get better results running ads on Facebook is something so simple and effective
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After looking deeply at all of my roofing clients’ results with our Facebook ads system, I learned something really interesting: In almost every case, the clients of ours getting the best, most consistent results are the ones who are very engaged with people on both Facebook and Instagram. In this video, I explain WHY that matters. The cool thing a…
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This probably won't come as much of a surprise... Homeadvisor is being charged for providing leads to contractors that aren't as good as they'd implied or suggested. Plus more... Watch and let me know in the comments what your experience has been with using them. To binge all my videos on YouTube, click here: https://www.youtube.com/c/Minyona/video…
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Is the marketing company working for you full of $%&@? Maybe... But you can know for sure. In this video I share a red flag that suggests they don't know what they're doing. Watch it and let me know what you think in the comments. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-…
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Frequently asked question: I got a duplicate lead! Am I paying for that? Short answer: No. And it's actually a GOOD thing. Why? Watch the video. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'd rather watch them on YouTube, click here: https://…
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The better you end up doing, the more shit people will talk about you. Why? Because hate comes from the bottom. But it can affect you mentally. In this video, I talk about that a bit, and some ways to get into a mindset that makes you invincible. If you like these videos and want to watch more, binge on all of them on my website, here: https://miny…
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A bogus lead comes in from a Facebook or Instagram ad you're running. Can you get a credit for it like you can with Home Advisor or Angie's List? The answer in this video. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com/minyona-roofing-marketing-channel/ If you'd rather watch them on Yo…
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This is a pretty common question I get from clients. Why do leads occasionally come in from outside the area we chose for our ads? Am I paying for those leads? Can we stop it from happening? Those questions and more answered in this video. If you like these videos and want to watch more, binge on all of them on my website, here: https://minyona.com…
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You've sent a proposal and they've ghosted you. How do you get them across the finish line? There are many ways to do it, but this is a really interesting one. One of my clients shared it with me because he uses it all the time with lots of success. Watch and learn! Here's the Google doc I reference in the video: https://minyona.me/cancellation-off…
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How to Ban People from Commenting on Your Facebook Ads
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If you're running ads on Facebook, you've no doubt had to deal with haters in the comments. In this video, I teach how to ban them from ever commenting again. It's better than deleting their comments or hiding them. I use this all the time, and so should you. If you like these videos and want to watch more, binge on all of them on my website, here:…
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When you start running ads on Facebook and Instagram, this will always happen: People will comment silly, sometimes mean things. How you deal with it, though, can either win you more leads, or lose you tons of future business. In this video, I teach how to get into the right mindset to leave better replies to those types of comments. Want to binge …
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Do Homeowners Even Use Facebook to Find Roofing Contractors?
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In this video, I talk about an ad I saw for one of my competitors. I found it very misleading. Not bashing them at all, but it raises an interesting topic: Are people using Facebook to find roofers? The answer is NO. But in this video, I go over why that doesn't matter at all. And I even talk about why that's a good thing. Binge more of my helpful …
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How Joe Does 12-15 Roofs a Month with a $50 per Day Ad Budget
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"I can buy my grandkids Christmas presents now." "I can go on vacations when I want to." In this video, Joe and I talk about what life was like prior to hiring me, and what it's like now that we've been together nearly a year. Watch more testimonials here: https://minyona.com/minyona-reviews/ And if you're a roofer who wants to talk to me personall…
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How to Get Your Roofing Leads to Answer the Phone
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Leads not answering the phone? I go over the single most important thing you can do to increase the likelihood they answer. Plus, I talk about one of the most creative, most effective ways at getting them to respond if the first thing doesn't work. Game changer. To binge on more videos like this, click here: https://minyona.com/minyona-roofing-mark…
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3 Reasons Facebook Ads Are Better than Google Ads for Roofers
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If you've ever wondered which platform to advertise on, I feel your pain. There are many options. But the big two are Facebook and Google. Which one is better for roofers? In this video, I talk about the 3 reasons I think Facebook is a better platform than Google for advertising your roofing business. As always, click here if you want to talk to me…
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The Reason Facebook Ads Didn’t Work for Your Roofing Company
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FB Ads often fail for roofers. Have you ever called a FB lead and they didn't even know who you were? Or maybe you called only to realize they want a free roof and have no money... Either way... Not ideal, at all. In this video, I go over why this happens, and how to fix it. As always, if you want to work with me, the first thing we need to do is t…
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How to Be Persistent When Selling but Not Feel Annoying
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One of the hardest parts of sales is getting over the feeling that you're being annoying. In many ways, you are your own worst enemy. If you only would have persistently followed up, you would have made that sale. And many others. In this video, I explain how to get into the right mindset so that you aren't hesitant when about to make that 100th ph…
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🧠Why You Shouldn’t Reply to Comments on Your Ads with Your Phone Number or Email Address🧠 One of the mistakes I often see my clients make replying to comments on their ads with their phone number or email address. In this video, I go into detail as to why that's a mistake. And some of the reasons you likely haven't ever thought of. So watch, listen…
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How Roofers Can Charge More and Close Deals
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I wish I could help every roofer and contractor in the country. But I can't. So I've been thinking long and hard about what now comes instinctively to me when I create marketing and advertising. Then trying to distill it into digestible content that you guys can learn from and put into practice in your own businesses. In this particular video, I ri…
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Why SEO for Roofing Contractors Is a Huge Waste of Money
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If you're a roofing contractor, or any kind of contractor for that matter, you get calls and emails every day from marketing companies who want to sell you SEO. If you're like many, you've been convinced to pay for it. You've been promised that that is your ticket to success, leads, new clients, etc. And you've likely not gotten the results you wer…
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In this episode I got over the reason that purchasing appointments causes you to miss out on something so important. Why it's better to advertise your business using your own business assets. It's a no brainer. Get this for yourself: https://get.minyona.com/contractor-lead-gen-system-offerPar Michael Mignogna
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How Bryce Did 10 Roofs in a Week. 40 His First Month!
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Par Michael Mignogna
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David, a Roofing Contractor, Charges More per Sq. Than His Competitors and Still Closes Deals
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If you're a roofing contractor and you're watching this, guess what? We have a LOT in common. People have horror stories about contractors. And they have horror stories about marketers. It sucks. But people still hire contractors because they need roofs. And roofers still hire marketers because they need to meet the people who need roofs. Bottom li…
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How Josh, a Roofing Contractor, Did 105k in Roof Replacements in 3 Weeks
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28:43
If you're a roofing contractor and you're watching this, guess what? We have a LOT in common. People have horror stories about contractors. And they have horror stories about marketers. It sucks. But people still hire contractors because they need roofs. And roofers still hire marketers because they need to meet the people who need roofs. Bottom li…
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