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Candid conversations with veterans of all aspects of the business side of games. We firmly believe that great games from all developers need the support they deserve to succeed. This podcast exists to provide that support. IndieGameBusiness® is produced by The Powell Group, a video game consulting firm specializing in business development, marketing, and licensing. Our CEO has been in the industry for 20 years and closed countless publishing and licensing deals. The Powell Group monitors ove ...
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INDIEGAMEIACS

INDIEGAMEIACS

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A gaming podcast dedicated to showcasing all the wonderful indie games out there. This podcast will pair up with my regular Indie Game Showcase streams on Twitch. Each indie game I play will get a dedicated podcast episode plus its own live stream.
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Today, we're excited to have Stuart De Ville, Founder and CEO of Game Dev London, Founder and Director of Fribbly games, freelance Game Asset Artist, and Indie Games Consultant, here to share invaluable insights on "Starting and Running an Indie Game Studio." During our discussion, Stuart will draw from his extensive experience in the industry to p…
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Welcome to IndieGameBusiness! Today, we're honored to have Eliana Oikawa, CEO at WINGS & COO at Game Habitat, here to discuss the crucial topic of "Publishers Vs. Investors For Indie Game Developers." During our conversation, Eliana will shed light on the important work of WINGS and their ongoing Women's Day Sale on Steam. We'll explore what sets W…
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This is a must-attend event for video game developers and marketers looking to leverage the power of influencers and advertising for their game's on Steam. #IndieGameBusiness #SteamWishlists #GamingInfluencers --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support…
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Discover the secrets of indie game mocap success on a budget! Join us as we delve into the world of motion capture from a performer's perspective. Learn practical tips, tricks, and budget-friendly techniques to bring your characters to life without breaking the bank. Whether you're a developer or an actor, this session will empower you to leverage …
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It's difficult to make a great game, but selling it is a completely different beast - especially with a low budget. In this session I'll go over the do's and don'ts of launching a title. Many people think that you need an unlimited budget to be successful, but even with limited funds you can set up a successful games marketing campaign. #IndieGameB…
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This session will serve as a primer on US tax issues for game developers who freelance or own their own business. It will cover a range of topics, from Employee vs. Independent Contractor status, to choice of business entity, to valuable tax deductions and credits that may be available to business owners. This session will introduce concepts relate…
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Find out what publishers are looking for in a pitch deck. During this session, Omar and Jay review the pitch deck for the game Magical Harvest. #pitchdeckreview #IndieGameBusiness #GamePitchDecks --- Support this podcast: https://podcasters.spotify.com/pod/show/indiegamebusiness/support
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This talk will explore how to create a pitch deck for approaching a publisher. It will cover reasons to approach a publisher, what's in it for the publisher, and the parts of the pitch deck. It will conclude with some resources and methods that will be helpful to indie devs who want to pitch their game. #IndieGameBusiness #PitchDecks #GameDeveloper…
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Welcome to another episode of IndieGameBusiness! Today, we're honored to have Lisette Titre Montgomery, CEO of Cornerstone Studios, here to shed light on "Current Market Challenges for Indie Game Companies." Throughout our discussion, Lisette will delve into the pressing issues facing indie game companies in the current market landscape. We'll expl…
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In this session you will learn about some core tools and practices that will help you find your own tailored Minimum Viable Process for your team or studio. You will hear some case studies to learn from others’ successes and failure and you will leave the session with a few ideas to implement directly with your team. #IndieGameBusiness #GameDev #Ga…
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Join Tammy for an exclusive Marketing Masterclass tailored to indie game developers with limited budgets and small teams. Discover the most effective and practical tips, from guerrilla tactics to must-have social media strategies, to maximize your game's visibility without breaking the bank. You'll learn how to leverage your creativity, community, …
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Calling all developers! We've gathered together people from various publishers and they are going to pitch their services to you! During this session, learn about each publisher as they each spend 5-10 minutes talking about what types of support and services they offer. This is a chance to learn more about who might be a good fit for your game! #Ga…
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Crowdfunding as a model has changed significantly over the years. Now more than ever there are different funding options and models, so is crowdfunding still an option for indie devs? Has the hype died, or is crowdfunding still a viable option to fund your game? Let's go through the history of crowdfunding and where it currently stands for the vide…
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Embark on a journey into the heart of indie game development, where budgeting and scoping are the keys to unlocking publisher interest. Join this empowering session to create budgets and scopes that make financial sense and captivate publishers, paving the way for indie success. Navigate the treacherous waters of common pitfalls and red flags, and …
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Starting out as an indie development studio is tough: while the indie scene is rich of wonderful ideas and talented developers, many struggle to secure funding, to raise awareness for their game with publishers and customers, or to develop a proper communication strategy for their game. This talk elaborates how incubation and acceleration programs …
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Join Miya for an exploration of the global and Asian markets, uncovering Steam's localization strategies. Gain valuable insights to boost sales in Asian regions and take a deep dive into Flamebait's Case Study, unraveling the secrets behind the 1M sales of Passpartout and its sequel. #IndieGameBusiness #GameMarketing #AsianGamingMarkets --- Support…
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Explore the nuanced facets of community management with Ash in this insightful session. Delving into both the positive and challenging aspects often overlooked in discussions, she will provide valuable insights into supporting and retaining community managers. Discover strategies for finding a skilled community manager for your indie project, under…
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New features in tools are neat, especially if you can make them yourself, but without good UX you and your team are still be limited in what they can accomplish. How can you improve the UX of your own tools? And what kind of UX improvements can you ask of tool developers, whose tools you buy to create your games? So lets walk through some examples!…
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Welcome to another episode of IndieGameBusiness! Today, we're honored to have Jaye "Letta J" Watts, Founder & CEO of Coexist Gaming, here to discuss the captivating topic of "What Does the Future of the Gaming Industry Look Like?" In our conversation, Letta J will share insights into the business of gaming, emphasizing the importance of representat…
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Welcome to another insightful episode of IndieGameBusiness! Today, we're joined by Mike Sanders, CEO and Studio Manager, of Puny Human, to discuss his experiences starting and running an indie game studio for 15 years. Throughout our conversation, Mike is going to also share his experiences working as a Tech Producer with Carbonated, running the Ga…
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Welcome to IndieGameBusiness! Today, we're thrilled to have Sam Goddard, Founder of BLACKBOX Studios, Game Developer, and Content Creator, here to share insights on "Indie Game Content Creation and Social Media Growth." Throughout our discussion, Sam will provide valuable insights into strategies for social media growth, effective content creation …
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Welcome to IndieGameBusiness! In this episode, we're thrilled to have Chris White, SVP of Business Development and Content Acquisitions at Green Man Gaming, sharing insights on "How to Make the Perfect Pitch Deck for Your Indie Game." Throughout our discussion, Chris will provide valuable tips on crafting an effective pitch deck. We'll explore ques…
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Welcome to the first episode of IndieGameBusiness in 2024! Today, we have special guests Otis Rachtman from Mind Your Music, and we're diving into the captivating topic of "Make Your Video Game Soundtrack AWESOME!" In this episode, we'll explore the art of crafting outstanding video game soundtracks. Otis, having grown up with video games, will pro…
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Welcome to IndieGameBusiness! In this episode, we have a special guest, Michael Liebe, Outreach Games Europe Lead at Kickstarter, who will enlighten us on "Using Kickstarter for Your Indie Game." During our conversation, we will explore the role of Kickstarter in the funding mix for indie games and consider which other sources of funding it complem…
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Welcome to IndieGameBusiness! In this episode, we are delighted to have Gombos József and Szőke György from Balcony Softworks, discussing the intriguing topic of "Should You Use a Publisher for Your Indie Game?" During our conversation, Gombos and Szőke will shed light on a range of important subjects in the indie game development landscape. We wil…
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Welcome to another episode of IndieGameBusiness! Today, we're thrilled to have Justin Berenbaum, VP Strategy & GM at Xsolla Funding Club, sharing insights on "How to Get Funding, Investments, and Publishing Your Indie Game." In this episode, Justin will provide a comprehensive overview of the current state of funding for indie games. We'll explore …
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During this session, we will take a deep dive into the Chinese gaming market, uncovering insights that are not commonly shared in western media. By gaining a comprehensive understanding of the market and your target audience, you will be better equipped to strategize your game publishing plan. So, join me on this exciting journey as we explore the …
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Since Lode Runner in 1983, user generated content has been a staple of game development. Opening up further expansion of games to their communities has been a tried and true method of extending a game's lifespan for years or even decades. The advent of social media has introduced new forms of UGC as well, tying in-game tools with social elements vi…
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This topic will explore how working with micro-influencers can be a highly effective strategy for driving engagement and sales in the gaming industry. - Understanding the role of micro-influencers in driving engagement and sales for game developers. - Identifying the key strategies to collaborate with micro-influencers and optimize their impact eff…
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Welcome to another enlightening episode of IndieGameBusiness! Today, we have Sam De Boeck, Founder of Oro Interactive, with us to discuss "Mastering Indie Game Success: Marketing, Publishing, and Influencer Strategies Revealed!" In this episode, we'll uncover valuable insights into the world of indie game success. Sam will share strategies on how t…
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Learn how Tina’s expertise in leadership development and team facilitation, combined with her unique cross-cultural insights, translates into fostering innovative and inclusive workspaces. From explicit, direct communication styles to more harmonious, face-saving approaches, Tina unravels the nuanced dynamics of cross-cultural interactions. Additio…
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I will be discussing what experience I did have before being hired in the game industry. I believe that all skills are transferable and can be used when applying to all jobs. Everyone has something that can be helpful to an employer. Key Takeaways are: what are you doing now and how can it help you for your next job, what CAN you do to help you get…
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Some games are for everyone, and some aren't. Picking an audience or developing a game for a specific target of players undoubtedly comes with its set of risks and benefits. Knowing them and understanding how they can impact the development cycle is key to a successful product launch. From qualitative analysis to statistical scanning, the power of …
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As the internet and game communities have grown, toxicity has become more of a problem both in and out of games, and it could be hurting your bottom line. With hundreds of new games released a month, you need to work hard to make sure your game and social spaces are a place that players want to congregate and keep coming back to, or face losing the…
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This is an overview of what you need to consider if you’re pitching your game to funds or publishers. It will give you an idea of how to prepare, what kinds of questions to be ready for, and some tips on how to make your game pitch really shine! #GamePitchingTips, #FundingYourGame, #PublishingYourGame, #PitchingStrategies, #GameDevelopmentInsights …
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Starting an indie studio is easy. Maintaining one is like taking care of a child, a life you are now responsible for, and suddenly you're not sure if you're even up to the task. My own experience of starting and running an indie studio, things I learned along the way, things I wished I knew before, and how this may or may not prepare you to start y…
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Welcome to another episode of IndieGameBusiness! Today, we have a special duo with us: Lucas Pessoa de Freitas, Business Developer Manager at Robot Teddy, and Richie de Wit, Founder & Business Development Consultant at Bear Knuckle. Our focus for today's discussion is the ever-relevant topic of "Publishing vs Self-Publishing." In this episode, we'l…
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Welcome to another exciting episode of IndieGameBusiness! Our guest today is Casey Al-kaisy, CEO and consultant of Ashes & Diamonds and Founder of the Mighty Diamonds consultancy network. We're diving into "The Future of Indie Games: Brand/IP, Multiverse, Digital Storefronts, Steam Alternatives, and Startup Struggles Unveiled." In this episode, we'…
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Did you know that over 50% of indie games never make more than $4,000 because of a lack of funding and exhausting self-funds mostly in the development phase? Primarily, most indie studio starts from self-funding. But after some time to make ends meet while designing new games simultaneously? That’s some hassle indeed. Not to mention the obstacles o…
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Solo indie sev life has a lot of appeal: you have total control over your studio’s creative, technical, and business decisions and seeing your game through according to your vision. But solo dev life gets hard. You’re running a business by yourself in addition to the creative aspects, so what happens if you become severely ill? What kind of externa…
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Join Arnaud Planche, Founder and Director of Bontemps Games, as he takes you on a captivating journey of creating a wholesome game. In this video, Arnaud shares insights into what inspired him to start working on the project and provides firsthand experiences of pitching the game. He also delves into the process of working with a publisher for the …
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As an indie dev, you wish you could only focus on making your dream game while others help you with the marketing part, huh? But what if there’s little budget and have to do it by yourself? No biggie, because you can do much to help your game reach your audience with very little! The problem is... there seems to be a consistent type of mistake all …
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The session will cover various topics such as the various methods of company growth and fund acquisition, types of investments in gaming, comprehending the requirements of both publishers and investors, as well as gamers. We'll also discuss negotiation strategies, approaching gamers and fostering connections, navigating challenging economic times, …
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Sweet Baby Inc is a client-based narrative development company working to bring video game stories to life and collaborating with teams all over the world. Working as a diverse crew, they've worked on over 70 games taking a representation-led approach to narrative, and an adaptable, solutions-based approach to every project. While outsourced writin…
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We’ll explore how AI can revolutionize the gaming industry by driving innovation in game design, enhancing player engagement, and fostering player fulfillment. By leveraging insights from cognitive science and AI, game developers can dynamically tailor game experiences to match each player's unique playstyle and preferences. By understanding the pl…
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Join us for a fireside chat with Tatyana Dyshlova, CEO and co-founder of FuzzyBot Games. She will talk about her experience starting a studio, getting funding, growing a studio, and all the other things that are needed to for a successful studio. #FiresideChat #GameStudioStartup #FundingJourney #StudioGrowth #SuccessStories --- Support this podcast…
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Intellectual property law is a complex and fascinating field that is critical to any video game developer. Understanding the nuances of intellectual property will help game developers create an effective strategy that maximizes the potential in their IP. This presentation will provide a comprehensive overview of intellectual property law, equipping…
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Welcome to IndieGameBusiness! In this episode, we are excited to have Larry Kuperman, Director of Business Development at Nightdive Studios, as our special guest. Today, we'll be delving into the evolution of the video game industry since 2001 and discussing the current state of gaming. Larry will share insights into how the industry has transforme…
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Welcome to a very insightful episode of IndieGameBusiness! Today, we have Marcin Krzeszowiec, a Board member and Technical Artist at Serious Sim, here to share his expertise on "How to Find a Publisher." During our conversation, Marcin will delve into the fascinating realm of publishers, addressing their attitude and approach to pitches. He will of…
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